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2 months ago


Greater Toronto Area, Canada Safyre Labs – Jewlr Full time

Director, Site Merchandising

Safyre Labs Inc. is looking for an experienced and results-oriented Director of Site Merchandising to build and execute our site merchandising strategy, including product discovery, management of the seasonal calendar, and promotional cadence and measurement.


About Safyre Labs

Based in Toronto, Canada, Safyre Labs is a rapidly growing ecommerce business and proprietary tech platform, designed to manage the selling and manufacturing of custom-made products. The scalable Safyre platform allows us to offer customers an innovative and personalized jewelry experience, with a mission to create meaningful gifts and keepsakes for our customers. With 15 years of success, we have shipped over one million orders to the US, Canada, UK and Australia – and we keep on innovating our platform and introducing new Products.


Our Ecommerce Brands

Jewlr (www.jewlr.com) is the leading online destination for personalized jewelry. Products are made on-demand in our state-of-the-art workshop located in Toronto, Canada, where we control quality and quickly produce the jewelry our customers love.


Responsibilities

  • Collaborate with the product development and marketing teams to plan and execute seasonal and everyday campaigns based on seasonality, selling trends, and featured products/collections. Touchpoints include home page, email, landing pages, navigation, collection pages.
  • Develop promotional calendar, forecast margin impact and manage promotional budget.
  • Maintain product categorizations, filters, attributes, sort orders, and site search results to ensure customers can find what they need through search and browse.
  • Analyze site performance and make optimizations to enhance conversion and drive revenue as it relates to site merchandising.
  • Report out monthly/seasonally on product and promotional performance
  • Regularly QA all sites on web and mobile, especially after any release
  • Launch new products on site, merchandising in collections, ensuring optimal PDP design, cross-selling items
  • Actively participate in decision making regarding user experience, new features, new tools, and on-site marketing tactics, as they relate to merchandising.
  • Lead and conduct research on competitor offerings for best practices, trends, new ideas and actions to be taken related to the online consumer shopping experience and site presentation.


Education & Skills

  • University or college degree in a related field
  • A minimum of 5-8 years experience in progressively responsible merchandising roles
  • Strong data analytic skills
  • Proficiency with basic productivity software (Google Suite, Word, Excel, etc.)
  • Prior DTC site merchandising experience, experience with jewelry category is a plus
  • Clearly communicate in both written and oral formats
  • Be resourceful, flexible, and adaptable
  • Take the initiative to seek out new tasks and innovative projects


This is a full-time hybrid position based in Toronto.


Safyre Labs is an equal opportunity employer that is committed to diversity and inclusion and providing a workplace that is free from discrimination. Safyre Labs is committed to accommodating persons with disabilities. Such accommodation is available on request in respect of all aspects of the recruitment, assessment and selection process and may be requested by emailing help@safyrelabs.com.