Digital Content
2 weeks ago
Job Title: Digital Content & Investor Relations Specialist
Location: Toronto, ON
Rate of Pay: Salary, Commensurate with experience and qualifications
Position Overview
The Digital Content & Investor Relations Specialist will be responsible for developing and executing integrated digital content and marketing strategies and supporting a variety of investor relations initiatives. This role requires a strong understanding of digital marketing tactics, excellent communication skills, and the ability to build relationships internally and externally to support organizational goals. The ideal candidate will have a strong background in digital marketing, a passion for driving business growth, and a talent for creating engaging content that supports business objectives.
Key Responsibilities
Digital Marketing:
- Develop and implement comprehensive digital marketing strategies to enhance brand awareness, drive traffic, and engage target audiences.
- Manage content creation and digital channels, including social media, email newsletters, website content, and blogs, ensuring consistency and alignment with corporate messaging and goals across internal stakeholders and third party agencies.
- Track and analyze key performance metrics (KPIs) across digital platforms, optimizing campaigns for lead generation, conversion, and engagement.
- Oversee paid advertising campaigns (Google Ads, LinkedIn, etc.) to support marketing objectives and increase visibility.
Investor Relations:
- Coordinate and support quarterly earnings reports, press releases, investor presentations, and conference calls.
- Draft and support distribution of investor-facing content, including presentations, fact sheets, newsletters, and other reports.
- Monitor investor sentiment and address/direct inquiries or concerns promptly, providing clear, accurate, and timely information.
- Manage the company’s website and related materials to ensure it meets stakeholder needs and regulatory requirements.
- Maintaing materials and support the preparation and execution of company events, investor meetings, and conferences.
- Manage investor database and support VP, Investor Relations with outreach, reporting and other engagement activities
Qualifications
Education:
- Bachelor’s degree in Marketing, Communications, Finance or a related field.
Experience:
- 3+ years of experience in digital marketing, investor relations, or similar roles.
- Proven experience managing digital marketing campaigns across multiple channels and measuring ROI.
- Familiarity with investor relations best practices, financial communications, and business development strategies is an asset
- Experience with video production, podcasting, or other multimedia content creation is a plus.
Skills & Abilities:
- Expertise in digital marketing tools (e.g., Google Analytics, Hootsuite, etc.).
- Strong understanding of SEO, SEM, content marketing, and social media strategies.
- Excellent written and verbal communication skills, with the ability to create compelling content and presentations for various audiences.
- Proficiency with Microsoft Office Suite (Excel, PowerPoint, Word)
- Strong organizational skills and attention to detail.
- Ability to work independently and manage multiple projects simultaneously.
- Strong interpersonal skills and the ability to engage with investors, executives, and partners effectively.
Preferred Qualifications:
- Experience working in a public company, particularly in investor relations or corporate communications.
- Knowledge of capital markets, financial reporting, and public relations strategies.
Electra Battery Materials is an equal opportunity employer. We are committed to providing an environment of mutual respect and we believe that diversity and inclusion among our team members is critical to our success. We are committed to creating an inclusive environment for all employees and decisions to hire or promote will be based on merit, competence, performance, and business requirements.
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