Public Relations Senior Consultant

4 weeks ago


Toronto, Canada GCI Canada Full time

About GCI

GCI Canada is an agency of Idea Architects. Our team of strategists, consultants, and creatives deliver custom-made communications solutions—creatively brilliant, and brilliantly executed—for some of the best brands in the world.


We are part of WPP and within WPP part of BCW Group and GCI Group, giving our employees access to a global network of world-class communicators, mentors, and training and development opportunities that support them in becoming their professional best.


Our mission is People at the Centre. We foster a people-forward culture that focuses on our people, our team's positive agency experience and our commitment to team by prioritizing collaboration, growth and development.


You’ll be a great fit at GCI if you demonstrate our core competencies:

  • Integrity: Being open, honest, and ethical in dealing with others
  • Client Service Mindset: Being responsive and anticipating internal and/or client needs
  • Accountability: Taking personal responsibility and prompt initiative to accomplish tasks
  • Collaboration: Having a team player mindset and a friendly and positive outlook
  • Quality Work: Seeking to achieve best practice, accuracy and consistency in all tasks
  • Creativity: Sharing ideas willingly and bringing creative solutions to challenges


Role Overview

*Please note this position will have a start date of June 2024*

We’re seeking a Senior Consultant to join our team. This mid-level role is responsible for: delivering exceptional client service, including daily client liaison; account and project management; budget tracking; managing up and down; and bringing solution-oriented critical thinking each and every day. Responsibilities include but are not limited to:

Project Management

  • Develop and manage detailed work back schedules, client status trackers, hot lists and client updates
  • Flag internal and/or client delays to ensure deliverables are on time
  • Provide timely updates to support senior team members with project oversight

Account Management

  • Deliver exceptional client service – think like a client to anticipate their needs and be adaptive to changes and/or last minute assignments
  • Participate in client briefings and brainstorms and support the account lead with strategic plan development, presentation and execution
  • Lead programs and/or elements of integrated programs with senior oversight
  • Actively participate in client status meetings
  • Develop and manage hard cost budget trackers to help ensure programs are executed within budget
  • Ensure client and business policies are followed (e.g. travel policies, PO policy, vendor sourcing, etc.)
  • Manage results measurement and reporting

Execution

  • Consistently deliver quality, client-ready work that is thoughtful ensuring client asks, objectives and preferences are considered and solutions presented for challenges
  • Provide thoughtful tactical oversight and coach junior team members throughout all aspects of the execution process
  • Draft content such as media materials, media and influencer briefs, radio scripts, thoughtful client updates and recommendations, and more
  • Own vendor, partner agency, media and influencer relationships
  • Support media relations activities including strategic approach, media list development or oversight and outreach
  • Support influencer relations activities including identification, client presentation, negotiations and content management
  • Event logistics and execution
  • Other tasks as needed or assigned


Required Experience, Skills and Abilities

  • 3-6 years’ experience in communications/ public relations; agency experience is mandatory
  • A degree or certification in Public Relations or Communications is preferred
  • Demonstrated critical thinking skills with an ability to make decisions and problem solve using sound judgment
  • Demonstrated media, social media and influencer relations skills
  • Self-motivated with a strong willingness to learn and commitment to personal career growth
  • A natural curiosity with a pulse on the latest trends
  • A team player with strong interpersonal skills
  • Good project manager with the ability to prioritize tasks and meet deadlines
  • Strong storyteller with the ability to develop written content, creative briefs and other content as required
  • Solid Microsoft Office (e.g. Word, PowerPoint, Excel, Outlook and Teams) skills


What We Offer

  • Competitive compensation and benefits package
  • Generous time off policies
  • Flexible, hybrid work environment – including two collaborative days in our Toronto-based office and three concentrative days to work remotely
  • Bonuses including employee referral and new business development
  • Personal development reimbursement
  • Group RRSP
  • Parental leave top-up
  • A people-focused, collaborative and fun team culture with access to global colleagues and clients


GCI is a small and agile team, so new challenges and opportunities arise. The successful candidate is expected to pitch in with a positive attitude and tackle tasks head-on – including those outside of their core assignments.


Interested? Share your resume and cover letter at talent@gcicanada.com.


GCI Canada is dedicated to employment equity and welcomes diversity in the workplace. We also welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruitment process.


Message to Recruitment Agencies:

GCI Canada does not accept unsolicited telephone calls, referrals and/or resumes from vendors including and without limitation, search firms, staffing agencies, fee-based referral services and recruiting agencies other than directly from candidates. Unsolicited telephone calls, referrals and resumes sent to GCI Canada will be deemed gratuitous, and we will not be obligated or bound in any way to pay a referral or any other fee if a person referred to us from a source other than a direct candidate is subsequently hired.



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