PPC/Search Marketing Contractor
18 hours ago
Company Description
Marwick Marketing is a leading digital marketing agency specializing in delivering innovative and results-driven strategies for a diverse portfolio of clients. From small businesses to global brands, we pride ourselves on driving measurable growth through cutting-edge marketing solutions. We are seeking a skilled and motivated Part time Search Marketing/PPC Contractor to support our team in achieving exceptional results for our clients. This is an ideal position for a freelancer or existing contractor looking to add 30-40 additional hours to their monthly revenue
Role Description
As a Part time Search Marketing/PPC Contractor at Marwick, you will manage and execute search campaigns for multiple clients across various industries. This is an exciting opportunity to leverage your expertise to drive traffic, engagement, and conversions for our clients while working closely with a dynamic team of digital marketing professionals. Your number one goal will be to meet and exceed client goals and help generate sales, leads and engagement
Key Responsibilities
- Develop and implement paid search strategies across platforms like Google Ads, Bing Ads, and others to meet client objectives.
- Conduct thorough keyword research and analysis to uncover opportunities for both paid and organic search growth.
- Proactively monitor and analyze campaign performance, delivering detailed reports with insights and recommendations to clients.
- Collaborate with internal teams, including account managers, content creators, and developers, to implement search strategies effectively.
- Stay informed about industry trends, search engine algorithm updates, and platform changes to maintain client competitiveness.
- Manage campaign budgets, ensuring maximum ROI and alignment with client goals.
- Provide clients with regular updates and communication to ensure transparency and satisfaction.
Qualifications
- Proven experience in search marketing, ideally in an agency setting.
- High level of proficiency with tools such as Google Ads, Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Strong understanding of campaign management, keyword research, and analytics.
- Ability to manage multiple projects and clients simultaneously while meeting deadlines.
- Exceptional communication and client relationship skills.
- Familiarity with A/B testing and conversion rate optimization techniques.
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