Art Director

3 months ago

Toronto, Canada Publicis Groupe Full time

Job Description

As an Art Director at Publicis, you will play a pivotal role in shaping the visual identity and creative direction of our clients’ campaigns. You will collaborate with a multidisciplinary team to develop and execute concepts that span video production, B2B marketing, print, and social media. Your ability to think conceptually and deliver high-quality visual solutions will be key to your success in this role.

Key Responsibilities:

Assist with the development of creative concepts for integrated campaigns across video, print, social media, and B2B marketing. Works on multiple projects simultaneously and delivers on client expectations and meets objectives consistently Oversee the production of video content, including storyboarding, directing, and collaborating with production teams to ensure high-quality output. Good understanding of budgeting and scheduling. Create visually compelling and strategically sound designs for print materials, including brochures, posters, and other marketing collateral. Develop engaging social media content that aligns with clients' brand identities and marketing objectives. Work closely with a copywriter, the senior creative team, designers, and account managers to ensure cohesive and effective campaign execution. Stay current with industry trends and emerging technologies to continually bring fresh ideas and innovative solutions to the table. Present creative concepts and campaigns to the senior creative team, effectively communicating the strategic rationale behind your work.

Qualifications

Post-secondary education in Advertising, Graphic Design or a related field. 2-3+ years of experience in an art director role, preferably within an advertising agency environment. Strong portfolio showcasing a diverse range of work, including video production, B2B marketing, print, and social media campaigns. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma. Strong conceptual thinking and visual storytelling skills. Strong understanding of branding, typography, color theory, and layout design. Experience on video shoots and collaborating with production teams. Ability to work under tight deadlines and manage multiple projects simultaneously. Exceptional communication and presentation skills. A keen eye for detail and a passion for creating high-quality, impactful work.

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