Territory Manager

3 weeks ago


Edmonton, Canada Breakthru Beverage Group Full time

Overview

As a Territory Manager – Wine, you will be responsible for meeting or exceeding pre-determined service expectations while promoting product and fulfilling route management objectives. Through excellent execution you will achieve volume targets, market share, brand equity and grow brand distribution with the right brands in the right accounts in your assigned territory.

Responsibilities

Manage territory coverage to ensure excellent execution. Effectively plan on a daily, weekly or monthly/quarterly basis, with quota and distribution objectives Maintain and grow existing volume and distribution by building credible and long-term relationships with ON and OFF Premise accounts. Manage assigned budget as required. Conduct wine tasting and education sessions Execute sales calls using the company’s Structured Call methodology. Report on competitive activities within the territory and offer constructive suggestions Prospects, quantifies, and qualifies new accounts to determine potential fit with brand portfolio. Provides product and brand marketing knowledge through sales aides and staff training seminars. Work with supplier representatives and members of management in the field to promote sales Service and improve the marketability of our products through shelf management, display position and frequency, concept selling and price point management. Ensure distribution of brands in key purchasing areas of account.

Qualifications

Bachelor’s degree required 3 or more years’ selling experience in Fast Moving Consumer Goods environment. Strong organizational and multi-tasking capabilities Excellent communication skills: verbal, listening and written Demonstrate sound judgment and problem-solving skill Excellent Negotiation and Influencing Skills Sound knowledge of the sale and marketing of wine & spirit Strong interpersonal and analytical skills Proficient MS Office skills Knowledge of Liquor Board Regulations, market trends and competition Other duties, as assigned by the jobholder’s supervisor, may also be required
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