Digital Marketing Lead
2 weeks ago
Digital Marketing Lead – Real Estate & Property Management — Salary: TBD About the Role Our client, a leader in the real estate and property management sector, is seeking a Digital Marketing Lead to elevate their digital presence and performance. This role is ideal for a technically skilled marketing professional who thrives on solving challenges, uncovering insights through data, and building scalable solutions using the latest tools and technology. The successful candidate will begin by auditing and refining existing digital infrastructure—including campaigns, analytics, and website performance—and then take the lead in aligning digital marketing efforts with leasing and sales goals. Over time, this individual will play a pivotal role in shaping the digital strategy that fuels the company’s continued growth in a competitive marketplace. Key Responsibilities Lead the audit, clean-up, and optimization of digital campaigns, analytics, reporting systems, and property listings. Develop, manage, and present regular performance reports to management and leasing teams. Oversee integrations with external partners and ensure smooth data flow between platforms. Allocate and manage the marketing budget to align with leasing targets and property performance objectives. Refine and strengthen lead generation strategies and CRM processes to maximize conversion rates and cost efficiency. Execute and optimize multi-channel campaigns across platforms such as Rentsync, Rentcafe, ILS, GA4, Google Ads, and Meta Ads. Manage Google Ads and other paid media for ROI, lead generation, and conversion growth. Drive SEO initiatives to enhance organic search visibility and strengthen competitive positioning. Optimize websites and property pages for speed, user experience (UX), and effective lead-to-lease processes. Monitor industry trends, analyze competitor activity, and deliver actionable insights to inform marketing and leasing strategies. Integrate AI-powered tools for analytics, automation, and personalization to improve campaign efficiency and reporting accuracy. Partner with leadership to provide data-driven insights on market conditions, consumer behavior, and campaign performance. Establish best practices, scalable processes, and mentor talent as the digital marketing function expands. Qualifications Minimum 3 years of digital marketing experience in a real estate or property management setting, with proven success in Google Ads and Google Analytics. Skilled in website management, CRM systems, and data-driven reporting. Demonstrated expertise in lead generation and conversion optimization. Experience in real estate, rentals, hospitality, or other highly competitive industries is an asset. Knowledge of web design principles and user experience optimization. Strong analytical skills, with the ability to transform complex data into actionable insights. Familiarity with AI-driven marketing tools (e.g., predictive analytics, automation, personalization engines). Successful track record of campaign audits, optimization, and scaling. Google Ads and Analytics certifications (preferred). High-energy, proactive mindset with the ability to balance strategy with hands-on execution. #J-18808-Ljbffr
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Performance Marketing Manager
1 day ago
Ottawa, Canada McFadyen Digital Full timeJoin to apply for the Performance Marketing Manager role at McFadyen Digital. McFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we’ve built dozens of platforms that cumulatively generate billions of dollars of gross merchandise value (GMV). We’re honored to have...
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Performance Marketing Manager
2 days ago
Ottawa, Canada McFadyen Digital Full timeJoin to apply for the Performance Marketing Manager role at McFadyen Digital. McFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we’ve built dozens of platforms that cumulatively generate billions of dollars of gross merchandise value (GMV). We’re honored to have...
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Performance Marketing Manager
3 weeks ago
Ottawa, Canada McFadyen Digital Full timeJoin to apply for the Performance Marketing Manager role at McFadyen Digital 2 days ago Be among the first 25 applicants McFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we’ve built dozens of platforms that cumulatively generate billions of dollars of gross merchandise...
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Performance Marketing Manager
3 weeks ago
Ottawa, Canada McFadyen Digital Full timeJoin to apply for the Performance Marketing Manager role at McFadyen Digital 2 days ago Be among the first 25 applicants McFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we’ve built dozens of platforms that cumulatively generate billions of dollars of gross merchandise...
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Performance Marketing Manager
3 days ago
Ottawa, Ontario, Canada McFadyen Digital Full timeCompany Description McFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we've built dozens of platforms that cumulatively generate billions of dollars of gross merchandise value (GMV). We're honored to have supported 10% of the Fortune 500 with their digital marketplace...
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Digital Marketing
2 weeks ago
Ottawa, Ontario, Canada Apption Full timeAbout Apption: Apption is a dynamic data, AI, and software consulting company that partners with leading government and private organizations to deliver innovative solutions. As an Azure and Databricks partner, we are passionate about helping organizations harness the power of data to drive business value. Apption also incubates cutting-edge software and AI...
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Digital Marketing Strategist
5 days ago
Ottawa, Canada OTBx Air Full timeThe Marketing Strategist will be responsible for driving the strategy and execution of all work related to our clients’ marketing lifecycle. Working as a part of a pod-based agency team, as the Marketing Strategist, you’re responsible for identifying audience needs and deeply understanding their behaviours, pain points, and motivations. You’ll use...
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Digital Marketing Lead — Legal Growth
2 weeks ago
Ottawa, Canada KPMG Canada Full timeA leading professional services firm in Canada is seeking an experienced Marketing Manager for KPMG Law. The successful candidate will shape and execute innovative marketing strategies, manage digital campaigns, and collaborate with teams nationwide. With a focus on growth, this position requires strong project management skills and the ability to build...
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Digital Marketing Lead — Legal Growth
2 days ago
Ottawa, Canada KPMG Canada Full timeA leading professional services firm in Canada is seeking an experienced Marketing Manager for KPMG Law. The successful candidate will shape and execute innovative marketing strategies, manage digital campaigns, and collaborate with teams nationwide. With a focus on growth, this position requires strong project management skills and the ability to build...
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Digital Marketing Manager
7 days ago
Ottawa, Canada DNSnetworks Corp Full timeThis person must also be able to work in collaboration and delegate to a team of designers, developers and artists to execute the marketing strategies of the company and for clients. Primary Responsibilities - Establish data - and market-driven strategic plans for clients of DNSnetworks and DNSnetworks. - Coordinate resource forecasting and allocations to...
