Digital and Marketing Manager

4 weeks ago

North Bay, Canada freelance.ca Full time

Description Office location: North York, ON (Onsite) Duration: Full-time Reports to: Director of Marketing / VP, Business Development Industry: Hospitality, Real Estate, and Development Experience Level: Mid–Senior Level One of the leading players in the hospitality and real estate industry, known for building high-quality developments and managing top-tier hotel properties. They are seeking an innovative and results-driven Digital and Marketing Manager to lead their digital strategy and drive impactful marketing initiatives across our portfolio. Key Responsibilities Develop and implement integrated digital marketing campaigns (SEO, SEM, social media, display ads, email, content marketing). Lead brand‑building initiatives across all properties and platforms. Manage and optimize marketing budgets to maximize ROI. Content & Branding Oversee content creation for websites, blogs, social media, and promotional materials. Ensure consistency in brand voice and visual identity across all channels. Data & Analytics Track KPIs (e.g., conversion rates, traffic, campaign performance) and provide regular reports with insights and recommendations. Use tools like Google Analytics, Meta Ads Manager, and CRM platforms to optimize engagement. Team & Vendor Management Lead a team of marketing coordinators, graphic designers, and digital specialists. Manage relationships with external agencies, freelancers, and influencers. What We’re Looking For Bachelor’s degree in Marketing, Communications, Digital Media, or a related field; MBA is a plus. 5–8 years of marketing experience, with at least 3 years in a digital marketing leadership role. Experience in hospitality, real estate, or multi‑location businesses preferred. Proficiency in digital marketing platforms (Google Ads, Meta, Mailchimp, HubSpot, etc.). Strong project management and team leadership skills. Knowledge of website CMS (e.g., WordPress) and graphic tools (e.g., Canva, Adobe Creative Suite). Preferred Personal Attributes Results‑oriented with a strong commercial mindset. Creative thinker with attention to detail. Exceptional communication and interpersonal skills. Agile and adaptable in a fast‑paced, dynamic environment. Perks & Benefits Competitive salary + performance bonus Health, dental, and vision insurance Travel discounts at affiliated hotel properties Career development and growth opportunities Eligibility and Application Steps If you are enthusiastic about this exciting opportunity, we kindly request you to provide the following documents via E‑mail. Updated Resume in Word format (Mandatory) Skills Matrix and References (Mandatory) Expected hourly rate (Mandatory) Visa Status (Mandatory) LinkedIn ID (Mandatory) Please only apply if you meet the qualifications mentioned above. #J-18808-Ljbffr

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