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Digital Performance Supervisor

4 months ago

Hamilton, Canada Operatic Agency Full time

Digital Performance Supervisor

Job Description


Overview

As a result-oriented Digital Performance Supervisor, you’ll be proficient in the planning and execution of 360 media campaigns, while overseeing the performance team to manage campaigns with excellence. In this role, you’ll be responsible for communications and deliverables of the performance team — from media planning and buying to tracking and analytics. The role requires exceptional detail orientation and an intrinsic desire to deliver market-leading work that outperforms the competition. You’ll oversee the day-to-day performance of client campaigns, troubleshoot analytics, and foster a culture of results, innovation, and quality assurance. The ideal candidate is an analytical thinker, with excellent communication, listening and interpersonal skills — acting as a key point of contact among the team and with clients. You’ll work closely with account and project managers, designers, developers, writers and videographers, all focused on delivering exceptional results for our clients.


Responsibilities

  • Conduct thorough audience research to identify target demographics and their preferences
  • Analyze various digital channels to understand their effectiveness in reaching and engaging different audience segments throughout the customer journey
  • Use insights from audience research to prioritize media selections and develop a comprehensive strategy encompassing various digital channels
  • Formulate an ecosystem of media tactics tailored to meet specific performance objectives and KPIs
  • Collaborate with key media owners to explore innovative partnership opportunities
  • Proactively identify solutions and initiatives to enhance campaign performance and drive tangible results for clients
  • Develop clear execution strategies for each digital channel, defining target audiences, their intent, and measurement plans to track performance effectively
  • Ensure alignment of strategies with overarching campaign goals


  • Create clear execution strategies for each channel and outline target audiences, intent, and measurement plans
  • Create accurate forecasting based on historical data and probability of performance
  • Deliver engaging and successful media presentations with a clear and compelling narrative 
  • Manage the day-to-day performance of all client campaigns, in collaboration with the performance media team 
  • Participate in the assessment and/or troubleshooting of live campaign analytics with the performance media team to ensure the accuracy of tracking, and that performance aligns with the forecast
  • Deliver accurate and timely performance reports to clients of their campaigns, with clear insights and next steps 
  • Ensure strong day-to-day delegation of tasks to effectively manage workloads and pressures
  • Mentor the performance team with insightful developmental feedback 
  • Foster a culture of results, innovation, and quality assurance within the company 


The Skills You Bring to the Team

  • Managing budgets and creating forecasts of in-market performance 
  • Strong organization, detail orientation, and ability to prioritize
  • Excellent communication and presentation skills
  • The ability to motivate junior and intermediate team members
  • Passion for continuous learning and developing a range of skills 
  • Demonstrated capability to meet deadlines

The Experience You Have

  • Minimum 4-6 years’ digital performance experience in a similar role managing performance and data specialists  
  • Proficiency with Google Suite, all Microsoft Office programs, Google Analytics/Adwords/TagManager products, Meta Business Suite and TikTok, with platform operations knowledge 
  • Experience in project managing complex performance campaigns is absolutely essential
  • Traditional media planning and buying experience (an asset) 
  • Influencer marketing experience (an asset) 
  • Pharma category experience (an asset) 

The Values You’ll Align With

  • You are committed: You believe in bringing our unique vision to life. You challenge norms, push boundaries and will persevere through the learning curve we’ll face while building a challenger agency and legacy together.
  • You are curious: You believe in continuous growth and have an insatiable drive for “better”. Better knowledge, better methods, better skills and ultimately, better results.
  • You are conscientious: You believe in being relentlessly accountable for market-leading and detail-oriented work, which makes us proud to be part of Operatic.
  • You put “we before me”: You believe in giving more than you take and setting your clients and teammates up for success - players can win a game, but a team wins championships.


Why You Should Build Your Career Here

  • One of Canada’s fastest-growing companies (5 years in a row)
  • Competitive salary & vacation.
  • Outstanding benefits.
  • Clear career development paths.
  • Hybrid working model.
  • Monthly all-staff development days, focused on collaboration and celebration.
  • Great growth opportunities for high performers.
  • Rapidly growing, market-leading agency without Toronto traffic.

If this person sounds like you, get in touch with us, we’d love to meet you.

Operatic is committed to creating an equal-opportunity workplace. Applicants will have the same opportunity for employment without discrimination regarding race, gender, gender identity or expression, sexual orientation, religion, age, disability, or veteran status.