Partner Marketing Manager

6 days ago

Canada APOLLO Insurance Full time

Job Type: Full-time, Permanent


Location: Remote anywhere in Canada



About APOLLO

APOLLO is Canada’s largest digital-first insurance company. Our platform launched in 2019 and offers the largest selection of insurance for Canadian tenants and small businesses. We reduce what is commonly a painful weeks-long process into simple and immediate digital fulfillment.

We are a team of empowered and driven individuals who have the desire to build a great company and be at the forefront of disrupting a $5 trillion dollar global industry.

This position offers a chance for the right candidate to make a significant impact and work alongside a tight-knit, energized team focused on innovation.


Why APOLLO

We’re humbled to have won multiple awards including including Insurance Business Canada’s 5-Star Professional Liability Award 2022, Top Insurance Employer 2022 & 2021, Digital Innovator of the Year 202, ICTA’s 2021 Technology Award, and LinkedIn’s Top Startups 2021.


The Role

The Partner Marketing Manager is primarily responsible for developing, executing and optimizing various marketing strategies related to increasing APOLLO brand awareness and acquiring tenant insurance business through partnership channels. APOLLO partners with some of the largest REITs and Property Management Companies in Canada, providing tenant insurance to their renters.


Responsibilities:

  • Identify and leverage internal marketing channels for partner penetration, as well as available partner channels
  • Collaborate with partner marketing teams to explore new opportunities in the extended ecosystem (e.g. events, webinars)
  • Analyze every aspect of the sales funnel to optimize marketing mix & campaigns, utilizing A/B testing to the extent possible
  • Collaborate internally to optimize penetration results, including Marketing, Business Development, Implementation, Partner Success, and Technology teams
  • Build retention value propositions to communicate with existing customers with the right messaging at the right time via the right channels
  • Develop a process & regular cadence for partnership announcements, press releases, etc.
  • Coordinate promotion of APOLLO via various industry print and digital media, including creation of sponsored content and advertising
  • Coordinate industry trade shows and partner appreciation events, including registration, logistics, booth setup and take down, brochures
  • Ongoing awareness of best practices and emerging practices in the partnership space and property management industry, as well as competitor tactics to assess applicability and effectiveness
  • Other duties as assigned


Skills & Qualifications:

  • University/College degree or diploma in Marketing
  • Minimum 5 years experience in Acquisition Marketing or Partner Marketing
  • Digital marketing and campaign management experience required
  • Previous partner marketing experience would be an asset
  • In-depth knowledge of CRM software, such as Hubspot or similar
  • Strong analytical skills and experience with data tools
  • Experience writing & disseminating press releases
  • Excellent written and verbal communication skills
  • Team player with a strong ability to collaborate
  • Self-starter with a growth mindset
  • Content/copywriting skills would be an asset


The APOLLO values: Courage, Adventure, Integrity, Candor and Desire.


APOLLO believes in a team approach where all members have equal opportunity to voice ideas to advance the agenda of the Company and its clients. Working well in a team, taking initiative, and possessing a desire for greatness is important. If your values align with ours, you’ll fit right in


Benefits & Perks:

  • Competitive salary & bonus
  • Development programs & licensing support
  • Remote-first culture
  • Company social events
  • Extended Medical, Dental and Vision care
  • Monthly Wellness Program
  • Autonomy, growth, and the ability to make an impact
  • Community volunteers days



APOLLO is an equal opportunity employer. We celebrate and embrace our diverse, inclusive work environment and welcome members of all backgrounds and perspectives to apply. We’re committed to developing and maintaining a culture rooted in our core values, that is supportive and respectful of all backgrounds and perspectives.


APOLLO is committed to providing an accommodating recruitment process. If you require any accommodation, please email us at and we’ll work with you to meet your accessibility needs.

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