Ad Operations Specialist

Company description Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at Overview The Ad Ops Specialist is responsible for tagging and supporting activation of digital media campaigns. The candidate must oversee detailed elements of the campaign, including tracking metrics, identifying any issues that may be negatively impacting performance, and adjusting. The Ad Ops Specialist will further oversee multiple specialized areas, including verification tag management and reporting, maintaining a tagging spec library, and staying current on the ever-changing retailer tagging requirements. This individual must have a diverse skill set that allows them to handle multiple functions including technical tasks, project management, and budgeting. Candidates must be located in Toronto. PRIMARY RESPONSIBILITIES Campaign setup, execution, and successful deployment Ensure creative adheres to Publisher specifications and guidelines. Manage QA process of campaign setup and tag development. Troubleshoot issues that affect implementation, tracking, or reporting. Monitor and optimize designated campaigns to ensure full delivery and KPIs met. Campaign reporting Develop and maintain traffic sheets. Maintain data quality and integrity by enforcing AdOps policies and procedures. Regular interface with Account Managers, Media Planners, and Programmatic Specialists SKILLSETS REQUIRED University Degree or College equivalent 3+ years Ad Operations experience Experience with CM360 (i.e., DCM, Google Campaign Manager) experience required. Experience with verification software – IAS and MOAT required; DV a plus. Strong working knowledge of Excel and Google Sheets Experience with Asana project management software Highly analytical with strong quantitative skills Strong problem-solving ability, solutions motivated. Excellent organizational skills with ability to juggle multiple projects. Strong attention to detail and accuracy Ability to work with strict deadlines in a fast-paced environment and under pressure. Additional information Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization. We are focusedon fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact Compensation Range: $49,305- $65,415 CAD annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be January 30, 2025. All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr