Senior Demand Generation Manager
7 days ago
About Metergy Solutions Inc. Metergy has the energy, rapid growth and excitement of a startup, together with a rock-solid, recession-proof business that has a 45 year track record. We’re a technology company that drives huge carbon emission reductions. This is a once-in-a-career opportunity. Base pay range CA$90,000.00/yr - CA$120,000.00/yr About The Role The Senior Demand Generation Manager will build and lead our demand engine—owning the strategy, execution, and performance of campaigns that accelerate pipeline growth across Canada + the U.S. You will architect, launch, and optimize integrated marketing programs that fuel awareness, generate qualified leads, and convert intent into measurable revenue impact. What You'll Own Develop the demand generation strategy aligned to target markets, growth regions, segment priorities, and revenue targets. Build inbound + outbound lead engine across paid, earned, and owned channels. Own campaign execution across SEM, paid search, digital ad buys, LinkedIn, nurture journeys, and events/program activation. Develop qualification frameworks (Lead → QL → MQL → SQL) and partner with Sales/Sales Ops to improve funnel conversion. Stand up marketing automation workflows (Salesforce + SendGrid/HubSpot/other MAP) to scale nurture and re-engagement programs. Implement lead scoring methodology connected to ICP, behaviour signals, and priority segments. Build and maintain campaign + attribution reporting dashboards inside Salesforce, ensuring traceability to pipeline and revenue. Continuously optimize ROI against CAC, CPL, channel effectiveness, and cost efficiency. Support content strategist/designer to align core content with funnel stages and campaign objectives. Success Looks Like Predictable and scalable lead engine that drives measurable growth. Meaningful improvement in MQL → SQL conversion. Real attribution clarity by channel + campaign. Increased contribution to pipeline sourced by Marketing. Who You Are 5–8+ years in B2B demand generation, performance marketing, or growth role. Experience building integrated campaigns across SEM, paid social, email automation, and nurture. Hands‑on expertise with Salesforce and MAP (HubSpot, Marketo, Pardot, or equivalent). Strong analytical & funnel optimization skills.> Proven ability to build from the ground up in a scaling environment. Collaborates well cross‑functionally – especially with Sales + Sales Ops. Builder mindset, bias for execution, strong prioritization skills. Benefits & Perks Fully company covered health and dental benefits from day 1. Company funded Health Spending Account. Plan for retirement with Deferred Profit Sharing Plan (DPSP) and RRSP Matching. Grow with us We provide support for continuous learning. Paid personal and sick days on top of your vacation. Summer hours to enjoy the weather. Company sponsored social events & more. Metergy’s recruitment process includes accommodation for applicants with disabilities. All accommodations will consider the applicant’s accessibility needs due to disability and are available upon request. Job Metadata Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales Industries: Transportation, Logistics, Supply Chain and Storage #J-18808-Ljbffr
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Senior Demand Generation Manager
7 days ago
Toronto, Canada Metergy Solutions Full timeAbout Metergy Solutions Inc.Metergy has the energy, rapid growth and excitement of a startup, together with a rock-solid, recession-proof business that has a 45 year track record. We’re a technology company that drives huge carbon emission reductions. This is a once-in-a-career opportunity.Base pay rangeCA$90,000.00/yr - CA$120,000.00/yrAbout The RoleThe...
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Senior Manager, Demand Generation
2 weeks ago
Toronto, Canada NewStore Full time🧑💻 The Role The Senior Manager,Demand Generation will own the global pipeline engine for NewStore, building and scaling integrated programs that create, accelerate, and expand revenue across target retail accounts. This role partners closely with Sales, Product Marketing, Field/Community Marketing, and Partnerships to drive omnichannel demand for...
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Senior Manager, Demand Generation
2 weeks ago
Toronto, Canada NewStore Full time🧑💻 The Role The Senior Manager,Demand Generation will own the global pipeline engine for NewStore, building and scaling integrated programs that create, accelerate, and expand revenue across target retail accounts. This role partners closely with Sales, Product Marketing, Field/Community Marketing, and Partnerships to drive omnichannel demand for...
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Manager, Demand Generation
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Toronto, Canada Security Compass Full timeApply for the Manager, Demand Generation role at Security Compass . Security Compass empowers organizations to build secure software by design. Our flagship platform, SD Elements, integrates seamlessly into DevSecOps workflows, delivering actionable, traceable security requirements. Devici, our intuitive threat modeling solution, helps teams design more...
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Manager, Demand Generation
1 week ago
Toronto, Canada Security Compass Full timeApply for the Manager, Demand Generation role at Security Compass. Security Compass empowers organizations to build secure software by design. Our flagship platform, SD Elements, integrates seamlessly into DevSecOps workflows, delivering actionable, traceable security requirements. Devici, our intuitive threat modeling solution, helps teams design more...
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Senior Manager, Demand Generation
1 week ago
Toronto, Ontario, Canada NewStore Full timeThe RoleThe Senior Manager, Demand Generation will own the global pipeline engine for NewStore, building and scaling integrated programs that create, accelerate, and expand revenue across target retail accounts. This role partners closely with Sales, Product Marketing, Field/Community Marketing, and Partnerships to drive omnichannel demand for NewStore's...
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Senior Demand Generation Manager
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Toronto, Canada GTMnow Full timeCaptivateIQ is transforming the way companies plan, manage, and optimize sales performance. We started by revolutionizing incentive compensation management, and now we're expanding our platform to solve broader sales planning challenges. Recognized by industry analysts like Forrester and G2 and backed by top-tier investors, including Sequoia, ICONIQ and...
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Senior Demand Generation Manager
4 weeks ago
Toronto, Canada CaptivateIQ, Inc. Full timeCaptivateIQ is transforming the way companies plan, manage, and optimize sales performance. We started by revolutionizing incentive compensation management, and now we're expanding our platform to solve broader sales planning challenges. Recognized by industry analysts like Forrester and G2 and backed by top-tier investors, including Sequoia, ICONIQ and...
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Senior Demand Generation Manager
1 week ago
Toronto, Canada Metergy Solutions Inc. Full timeAbout Metergy Solutions Inc. (“Metergy”) Metergy has the energy, rapid growth and excitement of a startup, together with a rock-solid, recession-proof business that has a 45 year track record. We’re a technology company that drives huge carbon emission reductions. This is a once-in-a-career opportunity. As one of North America’s most experienced...
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Senior Demand Generation Manager
1 week ago
Toronto, Canada Metergy Solutions Inc. Full timeAbout Metergy Solutions Inc. (“Metergy”) Metergy has the energy, rapid growth and excitement of a startup, together with a rock-solid, recession-proof business that has a 45 year track record. We’re a technology company that drives huge carbon emission reductions. This is a once-in-a-career opportunity. As one of North America’s most experienced...
