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Product Marketing Manager, Regional Product Marketing
5 days ago
The Product Marketing Manager, Regional Product Marketing is a versatile and dynamic product marketer who supports go‑to‑market execution across the full Resmed portfolio of hardware and digital solutions. Rather than focusing on a single category, this role flexes across initiatives and priorities, bringing market expertise, storytelling, and executional rigor wherever needed. As a full portfolio PMM, they play a critical role in ensuring launches land with impact, adoption is sustained, and regional teams are equipped to succeed. Key Responsibilities Flexible GTM Strategy & Execution: Jump into priority initiatives across the hardware and digital portfolio to design and execute regional GTM plans. Ensure successful, high‑impact launches by leveraging repeatable frameworks. Build adoption strategies that extend beyond launch across multiple product lines. Market Expertise & Insight: Serve as a regional subject‑matter expert, quickly developing deep understanding of new product categories. Translate provider, patient, and partner insights into actionable GTM inputs. Provide upstream feedback to global teams on emerging trends and needs across categories. Cross‑Functional Collaboration: Partner with Sales Enablement, Commercial Marketing, and PMO to ensure launch readiness. Act as a trusted partner to Revenue teams, aligning execution with growth priorities. Seamlessly adapt to different teams and stakeholders depending on project needs. Product Storytelling & Enablement: Develop clear, compelling positioning and messaging across a variety of product launches. Create enablement materials that resonate with providers, payers, and patients. Ensure narratives connect emotionally and practically with target audiences, regardless of product line. Performance Tracking & Optimization: Define and monitor launch KPIs across diverse offerings, run retrospectives to identify learnings, and share best practices across the regional PMM team. Ideal Candidate Profile 6–8 years of experience in product marketing, product management, or related commercial roles. Background in healthcare, medical devices, digital health, or SaaS preferred. Track record of successfully delivering GTM plans across multiple product categories. Excels in environments that require adaptability, prioritization, and rapid learning. Strong collaborator with the ability to influence cross‑functional stakeholders. Known for agility, storytelling, and customer‑first thinking. Competencies Our Users: Advocates for providers and patients across categories, embedding their needs into GTM execution. Our Industry: Quickly grasps market and regulatory dynamics across diverse product lines. Our Product: Champions the full portfolio in‑region, flexing across hardware and digital offerings. Our Business: Aligns GTM execution with commercial growth goals and shifting regional priorities. Strategic: Translates diverse market insights into actionable GTM strategies. Tactics: Executes launches with rigor and drives adoption across multiple product lines. Collaboration: Seamlessly partners across Product, Commercial, and Marketing teams, adapting to new contexts. Leadership: Leads by influence, bringing clarity and executional excellence wherever deployed. Impact: Product Influence: Ensures regional customer insights are represented across product lines; Organizational Influence: Provides executional flexibility, filling gaps across teams and categories; Market Influence: Strengthens Resmed’s presence across the portfolio by driving consistent, high‑quality GTM execution. What Success Looks Like Regional launches across hardware and digital categories are consistently impactful. The generalist PMM is known as a “go‑to” leader who can flexibly drive results wherever needed. Market adoption and engagement improve across multiple product lines. The PMM is recognized as a trusted partner by peers, leaders, and cross‑functional teams. Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now We commit to respond to every applicant. Seniority Level Mid‑Senior level Employment Type Full‑time Job Function Product Management and Marketing Industries Software Development IT Services and IT Consulting Medical Equipment Manufacturing #J-18808-Ljbffr
