Head of Enterprise Marketing

Overview Director, Enterprise Marketing role at Clio. We are seeking a Director of Global Enterprise Marketing to lead our Enterprise Marketing Team. Location: Toronto or on the east coast of the U.S. Clio is a global leader transforming the legal experience by bettering the lives of legal professionals and increasing access to justice. This is a hands-on leadership role for a strategic, globally-minded marketer who understands the complexity of legal environments and the transformative potential of AI in modern legal operations. Responsibilities Develop, own, and execute the comprehensive marketing strategy for the enterprise segment, aligning with Clio’s revenue targets. Manage the budget, define KPIs, and report on performance to the executive team. Evolve brand narrative and product positioning to resonate with enterprise decision-makers (e.g. CIOs, CINOs, Managing Partners, procurement, operations). Develop competitive differentiation and use-case based messaging for enterprise. Build and execute integrated campaigns to drive top-of-funnel awareness and MQLs from enterprise accounts. Launch ABM (Account-Based Marketing) and intent-based programs targeting key industries and segments. Optimize paid, content, and partner marketing channels for longer enterprise sales cycles. Develop and own events and community strategy that supports an exclusive, high-value ecosystem for technology leaders at large law firms. Architect a persistent and valuable community experience, distinct from one-off marketing events. Drive the industry events strategy to support overall awareness of Clio for large firms and engagement from key stakeholders. Collaborate with Sales and RevOps to define enterprise pipeline targets and measure marketing’s impact. Equip the sales team with personas, objection handling, collateral, and playbooks tailored to enterprise buying teams. Partner with the SDR/BDR team on outbound programs and feedback loops. Build a content strategy that speaks to large law firms and commission case studies, webinars, white papers, and executive briefings that build trust and credibility. Represent the company at key industry events, panels, and in enterprise partnerships; work with PR to develop a defining thought leadership strategy and category creation. Hire and lead a small team of growth, events, PMM, and operations as the function scales; collaborate across Marketing, Product, Sales, Customer Success, Data Insights, Revenue Operations, and Partnerships. Qualifications 10+ years of B2B SaaS marketing experience, including 3+ years in enterprise marketing leadership roles. Proven success launching or scaling enterprise GTM strategies within a global or multi-regional organization. Strong understanding of legal or compliance buyer personas, including AMLaw150 and large law firms, in-house counsel, and heavily regulated industries. Experience managing long, complex sales cycles with multiple stakeholders (legal, IT, procurement, security). Demonstrated ability to collaborate cross-functionally with Sales, Product, and executive stakeholders. Exceptional written and verbal communication skills, with a track record of translating legal/technical value into business impact. Bonus points Prior experience in LegalTech. Background in marketing AI-enabled platforms or tools—especially those focused on legal automation, document analysis, or compliance workflows. Experience executing ABM strategies at a global scale. Hands-on experience with AI-powered marketing tools for personalization, predictive scoring, or intelligent campaign orchestration. Compensation & Benefits Compensation is a key component of Clio’s Total Rewards Program. Highlights include: Competitive, equitable salary with comprehensive health benefits, dental, and vision insurance. Hybrid work environment; local Clions (Vancouver, Calgary, Toronto, Dublin) in-office minimum 2 days per week on Anchor Days. Flexible time off policy with an encouraged 20 days off per year. EAP benefits for you and household members. 401k matching and Child Education Savings; Clioversary recognition at 3, 5, 7, and 10 years. Salary range: USD 170,700 to 256,100; final offer based on location, experience, and skillset; benefits may vary by location; role eligible for variable pay quarterly based on company performance. Additional notes: Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility: Clio is committed to equal employment opportunity and encourages candidates from all backgrounds to apply. We provide accessibility accommodations during recruitment as needed. Disclaimer: We only communicate with candidates through official @clio.com email addresses. Seniority level Director Employment type Full-time Job function Marketing and Sales Industries Software Development and IT Services and IT Consulting #J-18808-Ljbffr