Vice President, Marketing And Communications

OverviewVice President, Marketing and Communications for Plus Company Canada (PCC)
About the Company: Plus Company is an entrepreneurial network of forward-thinking creative agencies, each bringing its own expertise and empowered by the collective capabilities of the network. Plus Company has more than 3,000 employees, across 12 countries in North America, Europe, the Middle East and Asia Pacific. Built on collaboration, not competition. Plus Company agency brands in Canada include: Cossette, Cossette Media, Munvo, K72, AIM, Aperture1, Mekansim Media, Visionaire Septième and Magic Circle Workshop.
Transparency matters to us. For this role, you can expect a salary between $185,000-225,000 annually, depending on experience. This is for an existing vacancy.
What You’ll DoStrategic Vision & Portfolio Cohesion:
Provide high-level leadership and vision for PCC’s strategic communications. You will act as a "strategic gatekeeper," ensuring that while individual agency brands (media, martech, and creative) flourish and maintain their unique market identities, they remain aligned with the overarching Plus Company Canada mission and brand standards.
Executive Thought Leadership & Authority:
Architect and execute comprehensive communications strategies that elevate PCC’s leadership teams. You will serve as a key advisor to the President of PCC and agency leaders, cultivating meaningful relationships with high-level external audiences and the media to cement our leaders as the definitive voices in their respective fields.
Hybrid Team Architecture (Humans + AI):
Lead, inspire, and mentor a geographically dispersed team of professionals. You will pioneer a modern workforce structure that strategically integrates human creativity with AI agents to automate routine distribution, monitor real-time sentiment, and scale content across the agency network.
Brand Elevation & Marketplace Positioning:
Act as the primary marketing strategist responsible for positioning the Company and its agencies in the market. You will identify emerging trends and challenges, working with the National Leadership Team to turn technical wins (martech breakthroughs, creative awards) into compelling narratives that drive business development and talent attraction.
Reputation Defense & Strategic Governance:
Maintain a proactive stance on reputation management by leveraging AI-enhanced insights to monitor global sentiment across the portfolio. You will define and execute appropriate strategies to mitigate risks and capitalize on marketing opportunities in real-time.
Who You Are
10+ years of experience in communications, agency experience considered an asset.
Experience leading communications and marketing in environments undergoing AI-driven transformation and automation.
Previous senior management experience, with the ability to guide teams through change, implement new ways of working, and adopt new tools and capabilities.
A collaborative leader who works effectively across disciplines including strategy, technology, and operations.
Passion for AI-powered and integrated communications, and the role new platforms can play in improving impact and efficiency.
What’s in it for youWe Value The ‘whole You’
An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients
Hybrid work models and flexible hours
Generous Vacation starting at 3 weeks + 1 extra week over the holidays
Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more
We are obsessed with learning and being better humans
In-house learning & development sessions and annual career and growth conversations
Access to internal network of opportunities across all agencies
Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)
We invest in your health and wellness
Flexible benefits to support your lifestyle and life stage – with personal wellness spending accounts you can allocate to anything from gym memberships to pet care.
Comprehensive mental health support including on the go personalized therapy, access to health practitioners 24/7, and a holistic array of health and wellness resources
Dedicated play rooms for days you need to bring the kids and health and wellness rooms when you need a place to get grounded
Unlimited sick & personal