CRM Enablement Lead at Alberta Blue Cross

3 days ago

Winnipeg, Manitoba, Canada ABC Benefits Corporation Full-time
Drive customer relationship excellence with Alberta Blue Cross as a CRM Practice & Enablement Lead. This pivotal role centers on embedding CRM practices across teams and enhancing customer interactions.

As a CRM Practice & Enablement Lead, you will champion effective CRM strategies across Sales, Service, and Marketing departments. You’ll also monitor CRM adoption and translate insights into actionable recommendations. This role fosters a culture of continuous improvement by partnering with various teams to improve data quality and customer understanding.

Key Responsibilities: • Champion CRM practices across customer-facing teams • Embed CRM into daily business processes • Monitor adoption and data quality for improvements • Provide insights and feedback to support leaders • Develop guidance and resources for consistent CRM use

Requirements: • Experience in CRM or customer experience roles • Strong skills in facilitation and relationship building • Ability to analyze CRM data trends • Knowledge of Microsoft Dynamics 365 is an asset • Proven experience in sales, service, or process improvement

Leverage your CRM expertise to enhance customer experiences and improve team alignment at Alberta Blue Cross.