Origins Digital Marketing Leader

2 days ago

Winnipeg, Manitoba, Canada DECIEM | THE ABNORMAL BEAUTY COMPANY Full-time
Take charge as the Digital Marketing Manager (CRM) for Origins in a hybrid role based in Liberty Village, Toronto. Focus on e-commerce websites and leverage data for improved customer engagement.

In this role, you will lead the digital marketing strategies for Origins, ensuring that e-commerce platforms are optimized for performance and user experience. Your analytical skill set will inform content and merchandising tactics while collaborating with a variety of teams to convey brand storytelling. Ideal candidates have a deep understanding of both e-commerce strategy and digital analytics.

Key Responsibilities: • Own the website content and merchandising strategy • Monitor performance using Google Analytics and other tools • Collaborate across teams to enhance digital experiences • Manage product updates and implement digital merchandising • Ensure brand and SEO consistency in all content

Requirements: • 3-5 years’ experience in digital or e-commerce management • Proficient in Shopify and familiar with large product catalogs • Strong analytics skills with a results-driven mindset • Knowledge of content management systems like Amplience • HTML/CSS skills are a plus

Elevate your digital marketing career with Origins by optimizing our online presence.