Sales & Marketing Coordinator

About The Loft on 5th

The Loft on 5th is a boutique coworking and event venue located in downtown Lethbridge. We host workshops, business events, corporate retreats, weddings, community gatherings, and creative collaborations. Our mission is to create a warm, inspiring space where businesses and individuals can connect, grow, and thrive.

We are hiring a Sales & Marketing Coordinator who can expand our visibility, build strong relationships in the community, and help drive growth in both coworking memberships and event bookings.

About the Role

This role combines marketing, outreach, community engagement, and relationship-building to strengthen The Loft's presence in the region. You will represent our brand in the community, connect with local businesses, create engaging digital content, and generate interest in our coworking and event offerings.

You will work closely with our Event Coordinator and Coworking Community Coordinator, who manage bookings, tours, and calendar administration.

ResponsibilitiesDigital Marketing and Content Creation

• Capture photos and videos of the space, events, and community
• Create and schedule content for Instagram, Facebook, and LinkedIn
• Produce reels, stories, carousels, event recaps, and coworking highlights
• Create and send a monthly newsletter and manage ongoing email communications
• Maintain updated and segmented email subscriber lists
• Make light website updates in Showit, including photos, announcements, and event information
• Maintain the online events calendar

Coworking Outreach and Community Development

• Build relationships with local business owners, freelancers, and small teams
• Learn about their goals, needs, and challenges
• Identify ways The Loft's coworking and in-house services can support their growth
• Generate warm leads for coworking tours and memberships
• Support initiatives such as lunch and learns, networking activities, member spotlights, and collaborative workshops
• Work with the Coworking Community Coordinator to ensure a positive onboarding experience

Event Sales and Business Connections

• Connect with larger businesses, organizations, and professionals to promote:
• Corporate events
• Team retreats
• Workshops and training sessions
• Private events and intimate weddings
• Attend networking events as a representative of The Loft
• Strengthen our presence and relationships within the local business community
• Generate inquiries and leads for the Event Coordinator to book and administer

Brand Representation and Community Presence

• Serve as a warm, professional ambassador for The Loft
• Maintain consistent, on-brand communication across all platforms
• Bring forward ideas for partnerships, outreach initiatives, and events
• Participate in monthly team meetings and share insights on marketing and community engagement

Qualifications

• Strong communication and interpersonal skills
• Experience in marketing, outreach, community engagement, or sales
• Ability to capture quality photos and videos for social content
• Strong writing skills with a clear, approachable tone
• Familiarity with Canva, Meta Business Suite, and email marketing tools
• Comfortable attending networking events and discussing the business in a professional setting
• Organized, self-directed, and proactive in identifying opportunities
• Experience with Showit is an asset (training will be provided)

Hours and Schedule

• 20–25 hours per week
• Half-day weekday schedule, with occasional additional hours for networking and event coverage
• Regular on-site presence required

Compensation

• $21–$25 per hour, based on experience
• Eligibility for a quarterly performance-based bonus based on outreach impact, lead generation, and marketing contributions

Job Type: Part-time

Pay: $21.00-$25.00 per hour

Expected hours: 20 – 25 per week

Benefits:

• Flexible schedule

Work Location: In person