Consumer Marketing Manager

2 weeks ago

Mississauga, Ontario, Canada Novo Nordisk Full time

Consumer marketing

Mississauga, Canada

Are you passionate about understanding consumer behaviour and creating impactful marketing campaigns? Do you have experience in market segmentation and B2C consumer marketing? If so, we are looking for a Consumer Marketing Manager to join our team in Mississauga, Ontario. Read on and apply today

The position

As a Consumer Marketing Manager, you will:

  • Manage consumer-facing campaigns and activity calendarisation for key brands such as Ozempic and Wegovy.
  • Utilise customer segmentation to tailor campaign messaging & channel mix for different demographics.
  • Track and measure KPIs to assess campaign performance
  • Adapt marketing strategies based on consumer analytics, even when they contradict initial plans.
  • Ensure campaigns comply with restrictive or regulated frameworks typical of the industry.

Qualifications
We are looking for candidates with the following qualifications:

Need to have:

  • A minimum of five (5) years of experience in market segmentation and B2C consumer marketing.
  • A Bachelor's degree in Marketing, Business Administration, or Communications.
  • A background in a regulated industry (e.g., Banking, Alcohol, Pharma) or a major CPG/FMCG company (e.g., P&G, Danone).
  • Proven experience in KPI analytics, moving beyond metrics like impressions.
  • An analytical and growth mindset with a strong understanding of consumer behaviour.

Nice to have:

  • Experience specifically within the Quebec consumer market.
  • Proficiency in French.

About The Department
The Consumer Marketing team is based in our Mississauga, Ontario office in Canada. This location serves as a hub for innovation and collaboration, fostering a dynamic and supportive atmosphere. The team is dedicated to creating impactful marketing campaigns that resonate with consumers and drive meaningful behavioural change. Join us and contribute to a department that values creativity, data-driven decision-making, and compliance within a regulated industry.

Working at Novo Nordisk

Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with an unconventional spirit, a rare determination and a constant curiosity. For over 100 years this unordinary mindset has seen us build a company unlike any other. One where a collective passion for our purpose, mutual respect and a willingness to go beyond what we know delivers extraordinary results.

Contact and Deadline

More information
For more information, visit , Facebook, Instagram, X, LinkedIn and YouTube.

To complete your application, click on "Apply now", attach your CV and follow the instructions.
Deadline:
Please apply before
December 10th, 2025.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

We're not your typical healthcare company. In a modern world of quick fixes, we focus on solutions to defeat serious chronic diseases and promote long-term health. Our unordinary mindset is at the heart of everything we do. We seek out new ideas and put people first as we push the boundaries of science, make healthcare more accessible, and treat, prevent, and even cure diseases that affect millions of lives. Because it takes an unordinary approach to drive real, lasting change in health.

  • Consumer Marketing Manager

    2 weeks ago

    Mississauga, Ontario, Canada Novo Nordisk, Inc. Full time

    Consumer Marketing ManagerCategory: Commercial MarketingLocation:Mississauga, Ontario, CAConsumer marketingMississauga, CanadaAre you passionate about understanding consumer behaviour and creating impactful marketing campaigns? Do you have experience in market segmentation and B2C consumer marketing? If so, we are looking for a Consumer Marketing Manager to...

  • Consumer Insights Manager

    2 weeks ago

    Mississauga, Ontario, Canada CQ Search Group Ltd. Full time

    Manager, Insights & StrategyLocation:Mississauga, ON (Onsite)Industry:CPG Food |ROLE SUMMARYThe Manager, Insights & Strategy brings deep expertise in qualitative and quantitative research methodologies to uncover consumer and customer insights that drive brand growth. Partnering closely with cross-functional teams across an international CPG food...

  • National Sales Manager – Consumer Packaged Goods

    4 days ago

    Mississauga, Ontario, Canada Curtis International Ltd Full time

    Join a Growing Industry LeaderAre you a high-energy, results-oriented sales professional who thrives on building relationships and closing deals? Curtis International Ltd., a leading manufacturer and distributor of consumer Electronics and Appliances, is seeking a driven National Sales Manager to join our team at our Mississauga headquarters.This is a...

  • Marketing Manager

    2 weeks ago

    Mississauga, Ontario, Canada PepsiCo Full time

    OverviewPepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada's favourite brands - from the well-loved Lay's, Doritos, Gatorade and Tropicana brands, to budding disrupters such as...

  • Assistant Marketing Manager

    2 weeks ago

    Mississauga, Ontario, Canada PepsiCo Full time

    OverviewOne of Canada's Top Marketing Organizations Looking to Recruit Canada's Best & Brightest Assistant Marketing ManagerPepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada's...

  • Assistant Marketing Manager

    2 weeks ago

    Mississauga, Ontario, Canada PepsiCo Full time

    OverviewOne of Canada's Top Marketing Organizations Looking to Recruit Canada's Best & Brightest Assistant Marketing ManagerPepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada's...

  • Category Marketing Manager

    4 days ago

    Mississauga, Ontario, Canada M&M Food Market Full time

    DescriptionCompetitive Benefits. Meaningful Extras. Unmatched Value.A place where you can take your career in the direction you want to grow and goFlexible work options and summer hours for eligible employeesSave on gas at stations across Canada, including Chevron, Fas Gas, Ultramar, and PioneerSave on M&M Food Market productsThe Opportunity:Are you hungry...

  • Category Marketing Manager

    2 weeks ago

    Mississauga, Ontario, Canada Parkland Corporation Full time

    Description Position at M&M Food Market Ltd/Les Aliments M&M LteCompetitive Benefits. Meaningful Extras. Unmatched Value.A place where you can take your career in the direction you want to grow and goFlexible work options and summer hours for eligible employees Save on gas at stations across Canada, including Chevron, Fas Gas, Ultramar, and PioneerSave on...

  • Associate Manager, Customer Marketing

    2 weeks ago

    Mississauga, Ontario, Canada General Mills Full time

    OverviewWe are seeking a passionate and strategic Omni Associate Manager to join our BX & Omni team, shaping how General Mills Canada connects with consumers and customers in-store and online. The Omni team plays a critical role in driving competitiveness at our key retailers by translating brand and retailer priorities into customer-centric, omni channel...

  • Digital Marketing Manager

    2 weeks ago

    Mississauga, Ontario, Canada Jagger Full time

    We are partnered with a leading DTC / E-commerce company in the beauty space that is hiring a Senior Manager Digital Marketing. We are looking for a digital marketing leader to own strategy and execution across all paid and lifecycle channels. You'll help shape a data-driven growth engine and work closely with the executive team to drive traffic, conversion,...