Manager of Brand Marketing

1 week ago


Toronto, Ontario, Canada REBEL Full time

Join Team REBEL

REBEL is the first and largest tech platform transforming retail's $1 trillion returns problem into a smarter, sustainable model. With 2,500+ brand partners, we give shoppers unbeatable deals—up to 70% off—on open-box products from top brands, while keeping millions of pounds of returns out of landfills every year.

We're looking for a Manager of Brand Marketing to help lead our brand strategy, campaigns, and creative execution. This is an exciting opportunity for someone with a strong creative eye, a deep understanding of social trends, and experience driving both strategy and execution across multiple channels.

Be part of one of the fastest-growing North American start-ups

What You'll Do

As Manager of Brand Marketing, you'll report to the Director of Brand Marketing and lead initiatives that strengthen REBEL's brand presence. Your responsibilities will include:

  • Develop, implement, and optimize brand marketing strategies across
    web, social, email, and ads.
  • Lead and
    manage paid and organic influencer
    campaigns to grow brand awareness and engagement.
  • Support in the
    approval
    of creative assets across web, email, social media, and ads, ensuring brand consistency and high-quality execution.
  • Manage external agencies,
    providing direction, feedback, and ensuring deliverables meet brand standards.
  • Analyze campaign performance and market trends to refine strategies and maximize ROI.
  • Collaborate cross-functionally with creative, e-commerce, merch, and marketing teams to ensure aligned execution.
  • Stay on top of
    pop culture
    , social trends, and key cultural moments to inform timely and relevant campaigns.
  • Leverage AI tools (e.g., ChatGPT) to support content creation, ideation, and marketing workflows.
  • Oversee
    PR initiatives
    and media relations to enhance brand visibility and reputation.

What We're Looking For

To thrive in this role, you'll bring:

  • 4+ years of experience in brand marketing, ideally within e-commerce, retail, or lifestyle brands.
  • Proven experience managing influencer campaigns and working with external agencies.
  • Strong writing and copy skills, with the ability to craft compelling, on-brand messaging.
  • Excellent creative judgment and a strong eye for design, with attention to detail across all marketing materials.
  • Passion for social trends, pop culture, and digital innovation, with the ability to translate insights into engaging campaigns.
  • Knowledge of PR tactics and media strategy.
  • Comfort leveraging AI platforms to enhance creativity and workflow efficiency.
  • Collaborative mindset, able to work closely with multiple teams and stakeholders.
  • Strong organizational and multitasking skills in a fast-paced environment.

Why You'll Love Working at REBEL

  • Purpose with impact:
    Join a Certified B Corporation solving the $1T returns crisis and helping consumers
    Shop Smarter
    while keeping millions of pounds of product out of landfills.
  • Innovation meets retail:
    Work at the intersection of data, technology, and commerce that is revolutionizing the returns industry.
  • Fast-paced & collaborative:
    Be part of an entrepreneurial, growing team that values ownership, curiosity, and clear communication.
  • Love for product:
    Our team shares a genuine passion for great brands, smart deals, and doing better for the planet.


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