sales manager

16 hours ago


London, Ontario, Canada london flooring canada Full time

Sales Manager – High-Performance Sales Culture Builder

Location: London, Ontario

Employment Type: Full-Time, In-Person

About the Role

We are a growing, established company entering a new phase of performance and professionalism.

Our focus is building a high-trust, high-accountability sales culture where customers are guided toward the best solutions, not the cheapest ones.

We are looking for a hands-on Sales Manager who has successfully:

  • Led sales teams through change
  • Raised average deal size and quality
  • Shifted teams away from discount-driven selling
  • Built confidence, discipline, and pride in selling value

Industry experience is not required.

Strong sales leadership experience is required.

What This Role Is Really About

This role is for someone who:

  • Leads from the front, not the sidelines
  • Is comfortable selling themselves and showing others how it's done
  • Coaches in real time, not just in meetings
  • Believes that selling well is a skill — not pressure
  • Knows how to replace a "price-first" culture with a value-first mindset

You will be expected to demonstrate selling, coach live conversations, and hold the team to clear standards — calmly and professionally.

Key Responsibilities

  • Personally demonstrate high-quality, value-based selling
  • Coach salespeople on:
  • Recommendation-first selling
  • Confidence before price
  • Helping customers make better decisions
  • Shift team behaviour away from discounting and defensive selling
  • Build a sales environment focused on:
  • Trust
  • Consistency
  • Accountability
  • Pride in workmanship and outcomes
  • Track and improve:
  • Average deal size
  • Sales mix quality
  • Consistency across the team
  • Work directly with ownership to scale performance

Who This Role Is For

You are likely a fit if:

  • You've led a sales team through real change, not just growth
  • You are comfortable selling higher-value solutions
  • You believe customers want guidance, not pressure
  • You dislike "race to the bottom" selling
  • You prefer standards and systems over micromanagement

Experience We're Looking For

  • 5+ years in professional sales (any industry)
  • Proven experience leading or coaching a sales team
  • Demonstrated success improving:
  • Deal quality
  • Confidence
  • Consistency
  • Comfortable being customer-facing and hands-on

What We Offer

  • Competitive compensation (base + performance)
  • Authority to lead real change
  • A team ready for structure and leadership
  • Long-term growth opportunity as the business scales

How to Apply

If you believe great sales cultures are built, not hoped for, we want to hear from you

Job Type: Full-time

Pay: $55,000.00-$95,000.00 per year

Benefits:

  • Dental care
  • Extended health care
  • Life insurance
  • On-site parking

Work Location: In person


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