Luxury Content Director
2 weeks ago
About Damasci
Damasci is a luxury jewelry house specializing in handcrafted engagement rings, precision platinum work, and complete in-house diamond manufacturing. We are expanding our digital presence and seeking a senior-level Luxury Content Director to lead all creative output for the brand.
This role is for an experienced creator who can independently produce world-class content, elevate our visual identity, and execute luxury marketing campaigns across all platforms.
Job Overview
The Luxury Content Director will own all creative production for Damasci, including high-end video, photography, AI visuals, short-form social content, and campaign assets. This position requires strong creative direction, exceptional technical skills, and a deep understanding of luxury aesthetics.
Key Responsibilities
Content Creation
Film and edit cinematic, luxury-grade videos of jewelry, diamonds, and craftsmanship.
Capture macro product photography with studio lighting precision.
Produce high-performing short-form content for Instagram, TikTok, and YouTube Shorts.
Document in-house manufacturing processes (casting, diamond setting, polishing).
Creative Direction
Define and maintain Damasci's visual identity across all digital channels.
Conceptualize and lead content for product launches, campaigns, and seasonal pushes.
Build and oversee content calendars aligned with brand objectives.
AI & CGI Production
Use tools such as Sora, Runway, Pika, and Midjourney to develop stylized luxury visuals.
Produce advanced transitions and animations (e.g., butterfly → ring motif, nature → diamond transformations).
Social Media Execution
Deliver consistent daily or near-daily content that drives engagement and growth.
Analyze performance metrics and optimize content accordingly.
Support influencer collaborations and ensure strict brand consistency.
Advertising & Website Assets
Create polished visuals for Meta, TikTok, and Google campaigns.
Produce banners, hero visuals, and landing page assets for Shopify.
Ensure brand standards and technical requirements are met across all platforms.
Qualifications
Required
7–10 years of professional experience in content creation for luxury, jewelry, fashion, beauty, or high-end product brands.
A portfolio demonstrating advanced video production, photography, and creative direction.
Mastery of Adobe Premiere, Final Cut, or DaVinci Resolve.
Strong studio lighting and macro photography skills.
Experience using AI-driven creative tools (Runway, Pika, Midjourney, etc.).
Ability to operate independently with high speed, precision, and consistency.
Strong aesthetic judgment aligned with modern luxury branding.
Preferred
Experience with Shopify content management.
Familiarity with producing assets for paid ads.
Background working with jewelry, gemstones, or highly reflective products.
What We Offer
Competitive salary
Opportunity to shape and lead the creative direction of a luxury jewelry brand.
Direct involvement in major campaigns and international expansion (Toronto + Miami).
Creative autonomy supported by an in-house manufacturing environment.
Potential performance-based bonuses.ditorial leadership.
How to Apply
Please submit:
- Your resume
- A link to your portfolio (video + photography samples required)
- Any relevant campaign or social media work
Applications without portfolios will not be considered.
Job Type: Full-time
Pay: $55,000.00-$80,000.00 per year
Benefits:
- Dental care
- Extended health care
- Vision care
Work Location: In person
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