Creative Content Specialist
2 days ago
Company Description
Exponential Solutions Consulting specializes in not only changing public perception and raising brand awareness but also organically engaging the public and allowing them to advocate for our clients' businesses. Our mission is to make our clients the reference and leading authority in any venture.
Job Description
We're looking for a trend-savvy Creative Content Specialist to join our team. This role is ideal for someone who lives and breathes social media, stays ahead of digital trends, and loves turning ideas into eye-catching visuals and engaging stories.
As a Creative Content Specialist, you'll be responsible for producing high-quality photos, videos, and graphics that elevate our clients' online presence. You'll create graphics, plan and attend shoots, and produce content for various platforms, ensuring that every piece reflects the brand's personality and goals.
This position requires a strong mix of creativity, attention to detail, and the ability to manage multiple projects in a fast-paced environment.
Responsibilities
- Create engaging, trend-driven content for social media platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube, and others), including graphics, photography, and videos that connect with audiences and elevate brand presence.
- Capture and edit high-quality photos and videos – from planning and shooting to culling, organizing, and scheduling in a social media management platform – ensuring every piece aligns with the client's brand identity and campaign goals.
- Design visually appealing graphics, illustrations, and layouts (using Canva, Photoshop, Illustrator) for digital marketing materials such as social media posts, banners, and advertisements, maintaining consistent visual branding across all platforms.
- Research and stay up to date with emerging social media trends, platform updates, and content formats to create fresh, relevant, and high-performing creative assets.
- Analyze content performance using social media insights and analytical tools, translating data into actionable creative and strategic improvements.
- Collaborate closely with brand managers to ensure cohesive storytelling, integrated marketing strategies, and consistent brand voice across all client campaigns.
- Test and refine content types, ad formats, and creative approaches to maximize engagement and ROI.
- Communicate effectively through both visuals and written content, ensuring captions and copy are clear, engaging, and error-free.
- Be prepared to work on multiple projects simultaneously, meeting tight deadlines and adjusting priorities as needed. Flexibility and the ability to work efficiently under pressure are crucial in a fast-paced agency environment.
- Continuously explore new technologies, editing tools, and creative techniques to enhance the agency's content output and stay ahead of industry trends.
Job Types: Full-time, Permanent
Pay: $40,000.00-$60,000.00 per year
Benefits:
- Casual dress
- Dental care
- On-site parking
- Paid time off
- Vision care
Ability to commute/relocate:
- Windsor, ON N8W 5J1: reliably commute or plan to relocate before starting work (preferred)
Application question(s):
- Please provide links to portfolio pieces or sample work and elaborate on what you did for each, where applicable.
- Please provide your LinkedIn profile link.
Experience:
- Content Creation: 1 year (preferred)
- Photography and Videography: 1 year (preferred)
- Graphic Design: 1 year (preferred)
Work Location: In person
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