Marketing Manager
5 days ago
Totem Group is a collection of premium hospitality and recreation brands in Alberta, including Greywolf Golf Course, Sundre Golf Club, and Templ Brewing—a premium non-alcoholic beer brand built on the tagline Consume without compromise. We're dedicated to delivering exceptional experiences across golf, hospitality, and craft beverages. Although these companies are under one family office we like to market the three of them separately.
The Role
We're hiring a hands-on Marketing Manager to lead marketing strategy and execution across all Totem Group properties, with a primary focus on growing Templ Brewing. Working from our head office in Cochrane, you'll own and execute marketing across digital, retail, and community channels—driving customer acquisition, repeat purchases, and supporting our expansion across Alberta and beyond.
What You'll Do
- Build and execute integrated marketing plans across DTC + retail for Templ Brewing
- Support seasonal campaigns and member engagement for Greywolf Golf Course and Sundre Golf Club
- Manage Meta ads (Facebook/Instagram): creative testing, targeting, reporting, iteration
- Own organic social (Instagram + Facebook): content calendar, posting, community engagement across all brands
- Coordinate campaigns, promos, and seasonal launches for the Totem Group portfolio
- Support retail/distribution with sell sheets, POS materials, and partner marketing
- Run creator/ambassador partnerships aligned to mindful drinking, wellness, and outdoor lifestyle
- Plan and promote events, tastings, golf tournaments, and local activations
- Track performance (ROAS, CAC, conversion, repeat rate) and optimize across all initiatives
What We're Looking For
- 3–7 years marketing experience (CPG, beverage, hospitality, wellness, or DTC preferred)
- Strong execution across paid + organic + partnerships
- Comfortable in a small team environment: strategy + hands-on doing
- Solid creative instincts (Canva/briefing designers)
- Data-driven, organized, and adaptable across multiple brands
Nice to Have
- Retail/distributor marketing experience in Alberta
- Experience building ambassador/creator programs
How to Apply
Send your resume plus a short note on why Totem Group, and 1–2 examples of campaigns you've run (links/screenshots are great).
Job Type: Full-time
Pay: $75,000.00-$80,000.00 per year
Work Location: In person
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