Brand & Web Designer

7 days ago


Toronto, Ontario, Canada Burai Full time $80,000 - $120,000 per year

About Burai
Burai is redefining what it means to work with AI. Our results-first AI agents learn directly from the flow of work, automatically agentify repetitive steps into Digital Specialists and deliver measurable ROI from day one. We help organizations unite, understand, and automate without complex coding, process mapping, or endless workflow discussions. At Burai, you'll be joining a team that's changing how businesses experience AI automation.

About The Role
We're looking for a Brand & Web Designer who blends exceptional visual design with a deep understanding of brand identity and web performance. This role is ideal for a multidisciplinary designer who thrives at the intersection of creativity, strategy, and growth, and who's eager to own and evolve Burai's visual identity across every touchpoint from brand guidelines and marketing materials to our website and demand gen assets.

You'll be responsible for ensuring that Burai's brand is both visually distinctive and conversion-optimized, delivering on-brand graphic and web design that not only looks stunning but also drives measurable impact.

Key Responsibilities

Brand Leadership

  • Own and evolve the Burai brand identity system, ensuring visual consistency and excellence across all mediums (digital, print, motion, web).
  • Develop, maintain, and uphold brand guidelines, typography, color systems, iconography, and tone of visuals.
  • Design high-impact marketing and sales assets including ad creative, pitch decks, case studies, and event collateral.

Web Design & Experience

  • Lead design for Burai's website in Webflow, ensuring performance excellence across Core Web Vitals, SEO, CRO, and geo-targeting (GEO).
  • Translate marketing goals into intuitive, conversion-optimized landing pages and microsites.
  • Collaborate closely with content and demand generation teams to design and test web experiences that drive engagement and pipeline growth.
  • Own the design system for web UI elements, layouts, and animations.

Visual Design & Creative Execution

  • Concept, design, and deliver creative assets for campaigns, social media, paid ads, and digital storytelling.
  • Ensure visual storytelling aligns with Burai's mission to humanize AI automation.
  • Manage external design partners or agencies when needed, maintaining brand integrity and qualit

Qualifications

  • 5+ years of professional experience in brand design, web design, and graphic design (preferably within B2B SaaS or tech).
  • Proven experience building and maintaining brand systems that scale.
  • Expert in Figma, Adobe Creative Suite, and Webflow.
  • Strong understanding of B2B SaaS demand generation, conversion rate optimization (CRO), and how design impacts performance.
  • Familiarity with SEO principles, Core Web Vitals, and site optimization best practices.
  • Strong typography, layout, and composition skills with a keen eye for detail and hierarchy.
  • Excellent communication and collaboration skills across design, marketing, and product teams.

Bonus Skills

  • Experience with GSAP, Lottie, scroll-based animation, or custom JavaScript for advanced web interactions.
  • Familiarity with demand generation, growth marketing, and data-driven design optimization.
  • Understanding of AI, automation, or enterprise SaaS markets.
  • Motion design or video editing experience is a plus.

What We Offer

  • The opportunity to define and scale a world-class B2B AI brand from the ground up.
  • Ownership over Burai's visual identity and web experience in a high-growth environment.
  • Collaborative, fast-moving culture with a focus on creativity, autonomy, and measurable results.
  • Competitive compensation, benefits, and growth opportunities.
  • A chance to help shape the future of AI and automation — making it more human, accessible, and impactful.

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