Director, Channel Strategy
22 hours ago
We're building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what's right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit
What You'll Be Doing
As an integral member of CIBC's National Office, Personal Banking & Imperial Services, reporting to the Sr. Director, Channel Strategy and Analytics, the Director, Channel Strategy & Analytics is accountable (to lead strategic) for providing analytical direction, advice and support for key decisions and recommendations relating to the overall performance of the retail channels and their workforce performance. The Director will provide highly specialized analytics, consultation and assistance to influence and lead in the development of strategies and programs.
At CIBC we enable the work environment most optimal for you to thrive in your role. You'll have the flexibility to manage your work activities within a hybrid work arrangement where you'll spend 2-3 days per week on-site, while other days will be remote
How You'll Succeed
Advanced analytics strategy & execution - Lead the development of analytics to support strategic decisions that drive effective revenue generation and cost reduction strategies across retail distribution. Lead the application of considerably complex analytical theories and methods to sales effectiveness data analysis with respect to defining, testing and implementing key initiatives. Experience in leading advanced analytics projects and initiatives independently.
Strategy formulation & business opportunity assessment - Proactively identify and develop new strategies and tactics to accelerate revenue growth. Assess current and future business needs and opportunities relative to external industry/regulatory considerations, proactively identify and develop new strategies and tactics to accelerate revenue growth, ensure related issues, organizational risks and opportunities are identified and raised for consideration. Provides highly specialized analytics, consultation and assistance to influence and lead the development of strategies and programs.
Channel optimization, measurement & communication - Lead the measurement of distribution channels and offerings (Personal Banking, Imperial Service, Specialized Advice) in a consistent and comprehensive manner, including understanding channel effectiveness for sales, costs of servicing, impact of channel on customer retention and satisfaction, channel usage impacts on customer lifetime value and holdings. Provide post analysis support for Channel Optimization initiatives. Strong communicator who can collaborate with partners across the bank to design and deliver effective performance reporting dashboards.
Who You Are
You can demonstrate 5 to 8 years of experience in advanced quantitative business and statistical analysis. You have excellent proficiency using analytical tools, data management and visualization tools, such as SAS, R, Python, SQL, Tableau, VBA. Knowledge of CIBC data sources, applications, and system platforms is an asset.
You can demonstrate strong experience and a proven track record in developing and executing channel strategies (e.g., digital, branch, contact center, partner channels) and experience in optimizing multi-channel customer journeys and driving channel performance.
You can demonstrate strong experience in collaborating with senior stakeholders, including product, marketing, technology, and operations.
You give meaning to data. You enjoy investigating complex problems, and making sense of information. You're confident in your ability to communicate detailed information in an impactful way.
You act like an owner. You thrive when you're empowered to take the lead, go above and beyond, and deliver results.
You love to learn. You're passionate about growing your knowledge, and you know that there is no limit to what you can achieve.
You understand that success is in the details. You notice things that others don't. Your critical thinking skills help to inform your decision making.
Values matter to you. You bring your real self to work and you live our values - trust, teamwork, and accountability.
What CIBC Offers
At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.
We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.
Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.
*Subject to plan and program terms and conditions
What you need to know
CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-
You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.
Job Location
Toronto-81 Bay, 25th FloorEmployment Type
RegularWeekly Hours
37.5Skills
Channel Management, Customer Experience (CX), Detail-Oriented, Executive Presenting, People Management, Process Improvements, Python (Programming Language), R Code, Relationship Management, SAS SQL, Stakeholder Management, Tableau Dashboard Development, User Journeys-
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