Toy Company Social Media Specialist: Full-Time, In-Office, Newmarket, ON

2 weeks ago


Newmarket ON LY Z, Canada Maplelea Full time

About Maplelea Canadian Dolls

Our mission is to make a difference in the lives of Canadian children by providing age-appropriate dolls and activity products that promote creative play and healthy, active lifestyles, while fostering a love and interest in Canadian culture, heritage and geography. Our dolls are meant to be both an inspiration to, and a reflection of, Canadian kids from coast to coast to coast.

Our customers range from kids to collectors ("kidults") who love storytelling as much as we do. We are a small, dedicated team (just six of us) located in Newmarket, ON.

The Role

We're looking for a story-driven Digital Media Specialist who can capture the hearts of parents and doll enthusiasts. You'll plan, produce, and analyze engaging content that tells the stories of our doll characters, our brand, our business, and Canada itself — through words, images, and video.

Responsibilities

  • Identify and share the stories that make Maplelea a uniquely Canadian company — from the people behind the scenes to the heritage that inspires our dolls.
  • Film, edit and manage highly engaging videos, reels, and images for Facebook, Instagram, YouTube, and Pinterest
  • Write clear, compelling captions, hooks, headlines, posts, and blogs that showcase Canadian culture, geography, and history through the Maplelea lens.
  • Analyze performance metrics and engagement to continually improve reach and impact.
  • Collaborate directly with the Founder/President to shape storytelling strategies and promotional campaigns on multiple platforms, including email.
  • Help keep our website up to date with constantly changing product images, content and promotions.
  • Communicate directly with customers and fans through online responses.

Qualifications

  • Creativity, curiosity, and initiative — someone who sees stories everywhere, and can capture authentic, behind-the-scenes moments that resonate. A natural storyteller with a passion for Canada — its people, places, and heritage.
  • Excellent writing skills and impeccable English.
  • Strong video filming and editing skills (Reels, short-form content, etc.).
  • Experience with current digital platforms (Facebook, Instagram, Pinterest, YouTube, Klaviyo, Shopify, etc.).
  • Understanding of content strategy, community engagement, and visual branding.
  • Expertise in product photography, including lighting techniques.
  • Educational background in, or significant knowledge of, Canadian history, geography, and culture.
  • Familiarity with scheduling, analytics, KPIs, content tools (e.g., Meta Business Suite, Canva, and similar), and email marketing,
  • Must live locally and work in-office in Newmarket, Ontario.

To Apply

Please submit your résumé with a cover letter specifically relating to this position, along with a link or portfolio showcasing your work.

Job Types: Full-time, Permanent

Pay: $45,000.00-$75,000.00 per year

Benefits:

  • Casual dress
  • On-site parking
  • Store discount

Work Location: In person



  • Newmarket, Canada International Safety Full time

    We are seeking a skilled Social Media Research Specialist to join our marketing team. In this role, you will be responsible for conducting in-depth research on technical topics relevant to our industry and transforming this knowledge into engaging content for social media platforms. Your insights will be crucial in shaping our online presence and enhancing...


  • Newmarket, Canada Zoobla Financial Full time

    **Number of Positions: 1** **Location**:Newmarket, Ontario **Salary**:$16-$18 per hour + benefits **Hours**:Full Time or as agreed upon **The Position**: Do you tweet, share, and post on social media in your sleep? Do you live and breathe digital? Do you have in-depth social media knowledge that you love to share? Do you know the difference between...

  • Social Media Poster

    1 week ago


    Newmarket, Canada Rangeview Sports Full time

    We're hiring! This position is in-house, full-time. You must live locally to our store location. **Job Title**:Social Media Poster We are looking for a creative and highly motivated individual to join our team as a Social Media Poster. In this role, you will be responsible for posting content on various social media platforms. **Key...


  • Newmarket, Canada Audi Newmarket Full time

    Customer Relations Specialist Audi Newmarket, Newmarket, ON L3Y 9A1 Are you a people person with exceptional communication skills, a passion for problem-solving, and a dedication to delivering outstanding customer service? If you're ready to be the voice of our company and help customers with a smile, we have the perfect opportunity for you! We're looking...

  • Delivery Specialist

    2 weeks ago


    Newmarket, Canada Volkswagen of Newmarket Full time

    Delivery Specialist Volkswagen of Newmarket Newmarket ON L3Y 9A1 Are you ready to elevate your career in the automotive industry? Volkswagen Newmarket is on the hunt for a motivated and enthusiastic Delivery Specialist to join our team. Now in partnership with North America’s largest automotive retailer, Lithia and Driveway, it’s your chance to work...

  • Sleep Lab Admin

    6 days ago


    Newmarket, Canada Linde plc Full time

    **Sleep Lab Admin (Full Time) - Newmarket, ON** - 23000039 At Medigas, the healthcare division of Linde Canada, Inc., you’ll join talented and diverse people throughout Canada, all working hard to make a difference in our client’s lives and make our organization successful. You will work to support, develop and implement challenging and meaningful...

  • Office Receptionist

    10 hours ago


    Newmarket, Canada Physiotherapy In Newmarket Full time

    We are looking for a person who is personable, organized, and friendly to join our team at Physiotherapy In Newmarket. We work in a fast-paced environment and are looking for someone who has a strong ability to multi-task and assist our team with day-to-day patient care. **Responsibilities** - Answering phone calls - Scheduling, rescheduling, canceling and...


  • North York, ON MJ M, Canada Mann Engineering Ltd. Full time

    Role OverviewWe are seeking a creative and data-driven Social Media Specialist to join our team in 2026. You will be responsible for developing and executing a comprehensive social media strategy across multiple companies that include Engineering, HVAC service, and retail businesses. Your goal is to increase brand awareness of our various separate companies,...

  • Visual Merchandiser

    3 days ago


    Newmarket, Canada Farmers Trading Company Ltd Full time

    Are you ready to put your creativity to work? Do you like working in a fast pacedenvironment? Have previous experience in Visual Merchandising? Do you want theopportunityto work in a multicategoryretail environment? We are seeking a talented individual to join our Newmarket team as a Visual Merchandiser. You will support and guide the store team to...

  • Personal Assistant

    4 days ago


    Newmarket, Canada Newmarket Realtor Full time

    Job Title: Personal Assistant - Real Estate Job Overview: Busy, top producing Newmarket Realtor hiring for a Full-time Personal Assistant with a **minimum of 2 years of experience in the real estate industry**, a professional appearance and demeanor as well as high energy. **Responsibilities**: - Schedule meetings and manage calendar; - CRM management ; -...