Sr. Analyst, Brand Marketing
1 day ago
Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.
RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS, BURGER KING, POPEYES and FIREHOUSE SUBS brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
Our Opportunity
Restaurant Brands International is looking for an Sr. Analyst, Brand Marketing & Execution to join our Marketing Team based in Toronto, ON. The Sr. Analyst, Brand Marketing & Execution will be responsible for supporting our marketing campaigns with assets for media support, influencers, and working cross-functionally to ensure seamless product and offer launches. Key activities will be executing limited time offers (LTOs) from start to finish, work cross functionally and with creative agencies and designers to support growth of the business, communicate with various teams / business partners on in-restaurant execution and working with media to ensure assets are shared with our agencies to be trafficked in a timely manner. Key position requirements include strong problem solving, and communication skills paired with a natural curiosity for marketing and telling impactful brand stories.
RBI follows a 5 day, in-office work schedule to support collaboration. Successful candidates will be expected to work onsite 5 days per week.
Roles And Responsibilities
- Work with our agency partners to create assets that highlight our craveable food and tell impactful brand stories driving sales and brand equity growth
- For campaigns that mirror the US, collaborate with the US brand team on securing assets and working collaboratively to define and make updates as needed for successful deployment in Canada
- Manage our influencer agency, strategy, and relationships to build and execute plans to support LTOs and community events for organic amplification
- Manage, develop and schedule our social media and CRM communication while serving as the key agent for community management on our social channels. Measure, analyze, report, and optimize messages across our suite of social platforms
- Partner cross functionally to consolidate and franchisee facing info packets for launches.
- Work with local print partner and POP teams to coordinate merchandise shipments and proper implementation for launches throughout the year
- Ensure projects are completed on time and within budget
Required Skills
- Bachelor's Degree in Business, Marketing, or related field
- 1-3 years of experience in Marketing
- Strong business acumen with a high sense of curiosity
- Exceptional project mangement and creative problem-solving skills
- Strong interpersonal and communication skills
- Proficient with Microsoft Office Suite programs (Excel, Word and PowerPoint)
- Highly organized, motivated, and able to prioritize and handle multiple tasks
- Must be a team player
- Ability to work and thrive in a fast-paced and deadline-driven environment
Salary
Base salary range of $80,000.00 – $100,000.00 CAD. Base salary for this position may vary based on relevant factors such as experience, education, location, and skills.
This position is eligible to participate in the Company's annual discretionary bonus plan, subject to the terms and conditions of the incentive program, based on individual and company performance metrics.
This posting is for an existing vacancy.
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
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