Sales and Marketing Associate – EMR SaaS

THE COMPANY

Alpha Global IT is a proudly Canadian healthcare technology company delivering innovative Electronic Medical Record (EMR) and digital health solutions to physicians and medical organizations across Ontario. Our OntarioMD-certified EMR platform is built with secure Microsoft Azure cloud hosting and aligned with ISO 27001 and ISO 13485 standards. We focus on enabling clinicians with digital tools such as eOrdering, eForms, AI Scribe, Telehealth and secure patient communication modules that improve workflow efficiency and patient outcomes.

Position Summary:

Reporting to the Chief Strategy Officer, the Sales and Marketing Executive will lead new client acquisition, strategic partnership development, and targeted marketing activities to drive growth of our EMR SaaS business. The ideal candidate combines consultative sales expertise, strong healthcare market knowledge, and polished relationship-building skills to position Alpha Global IT as the trusted choice among physicians, clinics, and healthcare networks.

Key Responsibilities:

Sales & Client Acquisition

• Identify, qualify, and close new business opportunities for EMR SaaS products within Ontario's healthcare market.

• Conduct product demos and consultative presentations to physicians, medical administrators, and healthcare organizations.

• Manage the full sales cycle: outreach, scoping, proposal development, negotiation, and contract closure.

• Maintain a healthy sales pipeline and accurate CRM records (e.g., Dynamics CRM).

• Meet or exceed quarterly and annual sales targets.

• Build and nurture relationships with clinics, healthcare associations, regional health authorities, and eHealth partners (e.g.,

• Monitor and analyze market trends, competitive offerings, and emerging healthcare regulations to identify new business opportunities.

• Prepare business cases and proposals for partnerships and new service rollouts.

Marketing & Brand Growth

• Increase awareness and adoption of Alpha Global IT's EMR solutions across target markets.

• Manage digital marketing campaigns including Google Ads, LinkedIn, and healthcare-focused media.

• Support the creation of client-focused collateral such as case studies, value propositions, and webinar content.

• Represent the company at industry events, trade shows, and medical association conferences.

Customer Relationship & Retention

· Work closely with implementation and technical support teams to ensure seamless onboarding for new clients.

· Conduct client satisfaction reviews and identify opportunities for improvement of additional modules (e.g., Patient Portal, Virtual Care, Analytics dashboards).

· Act as a trusted partner to existing clients to drive renewals and strengthen long-term relationships.

Reporting & Growth Strategy

• Prepare regular sales forecasts, performance reports, and market intelligence updates.

• Provide insights to management on product improvement, pricing strategy, and competitive positioning.

Qualifications & Experience:

Required:

• Bachelor's degree in Business, Marketing, Health Informatics, or related field.

• Minimum 3–5 years of experience in sales, business development, or marketing within healthcare technology, EMR, or SaaS industry.

• Proven track record in achieving sales targets and developing B2B and B2C relationships.

• Familiarity with the Ontario healthcare system, physician workflows, and digital health initiatives.

• Strong presentation, negotiation, and communication skills.

• Proficiency with CRM tools, digital marketing platforms, and MS Office/Google Workspace.

• Experience selling EMR, EHR, or clinical software solutions in Canada.

• Valid driver's license and willingness to travel across Ontario.

Preferred:

• Understanding of PHIPA, PIPEDA, and healthcare data privacy regulations.

• Knowledge of Azure-hosted SaaS models and technical integrations.

• Familiarity with ISO 27001 compliance environments.

Key Competencies:

• Consultative Sales Approach

• Healthcare Market Knowledge

• Strategic and Analytical Thinking

• Digital Marketing Acumen

• Relationship Management

• Results-Driven and Self-Motivated

• Excellent Verbal and Written Communication

Performance Metrics:

• New customer acquisition and revenue growth.

• Client retention and upsell success.

• Lead conversion and pipeline growth.

• Marketing-driven lead generation and engagement. (CTR, leads generated, engagement).

• Strength of partnerships and referrals.

Equity, Diversity and Inclusion

Alpha is an equal opportunity employer, dedicated to creating a workplace culture of inclusiveness that reflects the diverse residents that we serve.

Accommodation

Alpha is committed to creating an accessible and inclusive organization. We are committed to providing barrier-free and accessible employment practices in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). Should you require Code-protected accommodation through any stage of the recruitment process, please make them known when contacted and we will work with you to meet your needs.

Job Type: Full-time

Pay: $50,000.00-$55,000.00 per year

Benefits:

• Company events
• Dental care
• Disability insurance
• Extended health care
• Life insurance
• Mileage reimbursement
• On-site parking
• Paid time off
• RRSP match
• Vision care

Work Location: On the road