Senior User Acquisition Manager

3 days ago

Toronto, Ontario, Canada Stillfront Full time

Stillfront Group
is a global games company founded in 2010. We develop digital games for a diverse gaming audience and our broad games portfolio is enjoyed by almost 70 million people every month. Stillfront is focused on realizing synergies by connecting and empowering game teams globally through our Stillops platform. We are a fast-growing company and an active global strategic acquirer. Our 1,500+ professionals thrive in an organization that embodies the spirit of entrepreneurship.

We are seeking a strategic and analytical
Senior User Acquisition Manager
to drive growth and scale our player base profitably. You will own the UA strategy, manage significant budgets, and act as the bridge between Marketing, Data, and Product to maximize efficiency and impact.

YOUR MISSION

  • Campaign Strategy & Execution:
    Lead high-scale campaigns across Social, Search, SDKs, and DSPs. Optimize bids and budgets to maximize ROI while balancing macro-strategy and tactical execution
  • pLTV & fROAS Modeling:
    Leverage predictive lifetime value models to achieve forecasted ROAS targets. Audit performance against forecasts to refine bidding and scale confidently
  • Creative Testing frameworks:
    Build data-driven creative testing frameworks, guiding the Art team to identify high-performing concepts and iterate quickly
  • Data Analysis & Storytelling:
    Synthesize internal and external data to validate performance and deliver clear narratives explaining trends and business impact
  • Strategic Partnerships:
    Manage relationships with platforms and agencies to secure exclusive inventory and diversify channels for competitive advantage
  • Product Collaboration:
    Align UA strategy with live game performance. Adjust spend quickly for feature releases or technical changes, ensuring budgets stay in sync with the product roadmap
  • Reporting & Market Intelligence:
    Translate complex data into actionable insights for stakeholders. Monitor competitive trends to inform growth strategies and identify new opportunities

YOUR BACKSTORY

  • Bachelor's degree in Marketing, Business, Communications, Economics, or equivalent practical experience
  • 5+ years in marketing, user acquisition, or related fields
  • Strong analytical skills with Excel/Google Sheets; skilled in tracking, troubleshooting, and attribution validation
  • Creative-minded with a keen understanding of marketing performance
  • Excellent communicator: clear, proactive, and collaborative
  • Proven ability to manage multiple projects in a fast-paced environment
  • Passionate about mobile gaming with solid industry knowledge
  • Familiarity with digital advertising platforms and metrics is a plus
  • Quick learner, adaptable, and driven to grow in a dynamic environment.

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