Director, National Commercial Sales

19 hours ago


Surrey, British Columbia, Canada Westland Insurance Group Full time

We're searching for a Director, National Commercial Sales. Are you searching for new possibilities?

Westland Insurance Group Ltd has an exciting opportunity for a Director, National Commercial Sales to be based out of Surrey, BC Head office or Ontario office. This is a hybrid position. The director is responsible for leading and overseeing all Small Business Solutions Sales teams across Canada. The Director is expected to be highly proficient with modern sales technologies and comfortable adopting new tools that support performance, insight, and scalability. You will coach and mentor regional leaders, foster a culture of collaboration and accountability, and represent the organization in key market and industry forums.

This role drives national sales strategy, operational excellence, and business development for commercial small business, ensuring consistent growth and high performance across all regions.

Expected Compensation: The expected hiring range for this role is $105,000 to $131,000 based on a 35-hour work week. Actual offered salary will depend on the successful candidate's qualifications and experience, as well as market conditions for the role, and internal equity.

Westland also offers a competitive annual short-term incentive program that enables employees to share in the rewards of the business and emphasizes the measures that are key to our success.

Reason for Vacancy: This is a new opportunity within our team.

Westland is committed to continuous learning where employees can grow their potential and write the stories of their careers. Financial assistance is available for approved work-related training/development courses leading to certification, and programs that offer professional development, including seminars and conferences.

Discover what's possible, with Westland.

The Westland story is all about growth, and that means plenty of possibility for everyone on our team. Every day, Westland proves that building a great business means taking care of communities, clients, and each other with equal commitment. As we continue to open new doors, we're inviting amazing people like you to join us.

The Director is responsible for overseeing the team's operational performance and business development, ensuring that business advisors consistently follow established processes and are held accountable for their effectiveness. This role is accountable for team member engagement, development and recruitment

Interested in learning more?

Why you'll love Westland:

  • An open, flexible and welcoming workplace
  • Plenty of opportunities to grow and learn
  • Autonomy to drive your own success
  • Be part of our inclusive culture, alongside an extraordinarily talented community of people with a wide variety of backgrounds
  • A total rewards program that takes care of your financial, physical, and mental health
  • Flexible paid Values Days to celebrate days important to you
  • Paid Volunteer Days for employees as part of Amplifying Communities, a program to support causes that matter most to our employees and clients

Why we'll love You:

  • 3-5 years of commercial lines experience, with proven sales leadership in insurance or related fields
  • Demonstrated Underwriting and market experience
  • Proven ability to lead teams, drive business results, and execute organizational objectives
  • High level of personal and professional integrity; strong communication and interpersonal skills
  • Experience collaborating with business leaders and solving complex problems
  • Proficient in networking; able to develop and maintain a vast, robust professional network
  • Level 2 General Insurance License (or equivalent); Industry designation preferred (CAIB, CIP, CRM, FCIP)
  • National commercial experience is considered an asset
  • Willingness to travel nationally as required

Once here, you'll:

  • Lead and develop Small Business Solutions Sales teams nationwide, setting clear goals and driving performance.
  • Oversee sales operations and business development strategies for small business commercial lines.
  • Ensure iterative improvement and effective execution of sales processes and adherence to organizational standards.
  • Work with BTEO and IT to identify and implement technology, communication and process improvements that drive improved results.
  • Collaborate with in-house underwriting and commercial lines teams to align appetite and market placement approaches. Partner with national Commercial Lines leaders across Canada to support effective policy hand-offs, process improvements, and cross-functional workforce alignment within the commercial business.
  • Ensure individual goals are set and that performance coaching and feedback is provided consistently.
  • Work collaboratively with other business units leadership (Marketing, Underwriting) to deliver on corporate initiatives.
  • Monitor and report on national sales performance, key metrics, and market trends; implement actions to amplify successes and address deficiencies.
  • Develop and maintain a robust professional network, leveraging relationships to support business growth and market expansion.
  • Support regional teams to resolve complex challenges.
  • Identify and develop internal talent to ensure a pipeline of qualified candidates for future positions within the commercial segment.
  • Represent the organization in industry associations and events, maintaining a high level of current industry knowledge.
  • Travel nationally as required to support teams and business objectives.

As part of our commitment to transparency, we want to let you know that while our recruitment system includes AI capabilities, these are never used to screen, evaluate, or select candidates. The only AI functionality that Westland uses is for transcribing notes during candidate calls, and this occurs with your consent. These tools aren't used to make any hiring decisions throughout our recruitment process.

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Want to get to know each other better? Send your resume our way.

You belong here

We strive to be much more than a great place to work. Here, you join a collective of incredibly vibrant, purpose driven, and open-minded people. Every day, Westland proves that building a great business means taking care of communities, clients, and each other with equal commitment. You will be supported and respected for who you are and for the voice you add to the conversation.

At Westland, you will feel the power of community. Westland Insurance Ltd. is an inclusive organization that values diversity in its workforce. We listen, champion equity and diversity, and create safe welcoming spaces where everyone has a voice and is free to be themselves. Westland Insurance Ltd. encourages applications from all qualified individuals and will accommodate applicants' disability-related needs, up to the point of undue hardship, throughout all stages of the recruitment and selection process.

If you require a disability-related accommodation in order to participate in the recruitment process, please contact the recruitment team by email



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