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Digital Manager
2 hours ago
Job Summary
We are seeking a highly organized and innovative Digital Project Manager to lead and oversee digital marketing initiatives across various platforms. The ideal candidate will be responsible for managing e-commerce projects, optimizing online presence, and driving digital marketing strategies to enhance brand visibility and engagement. This role requires a blend of technical expertise, creative skills, and project management capabilities to ensure the successful execution of digital campaigns and website development projects.
Responsibilities
- Manage end-to-end digital marketing projects, including website updates, SEO optimization, and online advertising campaigns.
- Coordinate with cross-functional teams to develop and implement strategies for e-commerce platforms.
- Oversee the creation and editing of digital content using Adobe Photoshop, Adobe Creative Suite, and graphic design tools.
- Utilize WordPress for website management, updates, and content publishing.
- Plan and execute paid advertising campaigns across Google Ads, Google AdWords, Facebook Advertising, and other digital channels.
- Conduct keyword research to improve SEO performance and increase organic traffic.
- Analyze website traffic and campaign performance using Google Analytics and other analytics tools; generate reports to inform strategic decisions.
- Implement email marketing campaigns to nurture leads and engage customers effectively.
- Collaborate on HTML, CSS, JavaScript modifications to enhance website functionality and user experience.
- Monitor industry trends in digital marketing to recommend innovative approaches for campaign improvement.
Skills
- Proven experience in e-commerce management and digital marketing strategies.
- Strong knowledge of SEO best practices, keyword research, and analytics tools such as Google Analytics.
- Proficiency in Adobe Photoshop, Adobe Creative Suite, WordPress, HTML, CSS, JavaScript, SQL, and graphic design principles.
- Experience with paid advertising platforms including Google Ads (Google AdWords) and Facebook Advertising.
- Ability to analyze data effectively to optimize campaigns and improve ROI through analytics tools.
- Excellent project management skills with the ability to coordinate multiple initiatives simultaneously.
- Strong communication skills for collaboration with team members and stakeholders.
- Familiarity with email marketing platforms and techniques for audience engagement. This position offers an exciting opportunity for a dynamic professional passionate about digital marketing innovation to make a significant impact within a forward-thinking organization.
Job Types: Full-time, Part-time
Pay: $92,500.00-$115,000.00 per year
Expected hours: 25 per week
Benefits:
- Company pension
- Extended health care
- Flexible schedule
- Life insurance
- RRSP match
- Tuition reimbursement
- VRSP
- Work from home
Work Location: Remote