Digital Marketing Manager

6 days ago

Vancouver, British Columbia, Canada Capital Mkts Group Full time $90,000 - $120,000 per year

About the Role:

Stockhouse is seeking an experienced Digital Marketing Manager with a strong background in paid advertising to join our team. The ideal candidate is a hands-on, collaborative, and accountable professional who excels at executing effective, integrated digital campaigns to generate leads and drive revenue. In addition to managing paid media, this role will also be responsible for our social media channels, corporate events, and tradeshows.

Primary Responsibilities:

  • Plan, execute, and optimize end-to-end paid advertising campaigns for both corporate and client initiatives across platforms like Google Ads, Facebook, Instagram, LinkedIn, and X.
  • Plan and execute the company's digital marketing strategy to generate inbound leads.
  • Manage, grow, and optimize the company's social media channels.
  • Organize and manage the end-to-end process for tradeshows, roadshows, and other corporate marketing events.
  • Analyze campaign performance using tools like Google Analytics and Looker, providing regular reports and actionable insights for optimization.
  • Deliver email campaigns, which includes grooming mailing lists, setting up campaign templates, and managing statistics and reporting.
  • Create marketing collateral and campaign assets using design tools such as Canva and Figma.
  • Set up and manage campaigns in Unbounce, including the design of landing pages, workflows, and emails.
  • Collaborate with Client Services, product, media, and sales teams to develop marketing campaigns and promotional materials.

Required Skills & Qualifications:

  • Proven expertise in managing paid advertising campaigns on platforms including Google Ads, Facebook, Instagram, LinkedIn, and X.
  • Proficiency with marketing and analytics software, including:
  • Marketing Automation/CRM: Unbounce, Salesforce, WhatCounts
  • Analytics: Google Analytics, Looker
  • Design: Figma, Canva
  • Strong background in email marketing, from list management to campaign execution and analysis.
  • Experience in event management, including trade shows and corporate events.
  • Excellent collaboration and communication skills

If this opportunity sounds like it's a good match with your skills, background and career direction, apply now and help us shape the future of investor engagement.

We are proud to be an equal opportunity employer and encourage applications from candidates of all backgrounds.

We thank all applicants for their interest; however, we will only be contacting selected candidates for follow-up.

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