Market Research Analyst

3 days ago

Moncton NB EE N, Canada EricsPad Analytics & Solutions Inc. Full time

Overview

We are seeking a detail-oriented and analytical Market Researcher to join our team. This role involves gathering, analyzing, and interpreting data to support strategic decision-making and business development initiatives. The ideal candidate will possess strong data analysis skills, experience with various statistical and data visualization tools, and a passion for uncovering insights that drive growth. This position offers an exciting opportunity to contribute to market understanding and influence company strategies through comprehensive research and data-driven insights.

Responsibilities

  • Collect, organize, and analyze market data using tools such as SQL, R, Python, and SPSS
  • Develop and maintain dashboards and visualizations with Power BI, Tableau, Google Analytics, and Adobe Analytics to communicate findings effectively
  • Conduct statistical analysis to identify trends, patterns, and opportunities for business development
  • Utilize data collection techniques to gather relevant information from various sources
  • Prepare detailed reports summarizing research findings for internal teams and stakeholders
  • Support marketing strategies by providing insights into customer behavior and market dynamics
  • Collaborate with cross-functional teams to translate data insights into actionable business recommendations
  • Stay updated on industry trends and emerging analytics tools to enhance research methodologies

Qualifications

  • Proven experience in data analysis, data collection, and statistical software such as SAS or SPSS
  • Proficiency in data visualization tools including Tableau, Power BI, or Adobe Analytics
  • Strong knowledge of programming languages like R, Python, SQL, or similar for data manipulation and analysis
  • Familiarity with digital analytics platforms such as Google Analytics
  • Excellent analytical skills with the ability to interpret complex datasets into clear insights
  • Experience in marketing or business development is a plus
  • Strong communication skills to present findings effectively to non-technical audiences
  • Ability to work independently and collaboratively within a fast-paced environment

Join our team as a Market Researcher to leverage your analytical expertise in shaping strategic decisions that propel business growth.

Job Type: Full-time

Pay: $52,000.00-$70,000.00 per year

Benefits:

  • Extended health care
  • Flexible schedule
  • Language training provided
  • Paid time off
  • Work from home

Work Location: In person

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