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Sales Manager

4 hours ago


Toronto, Ontario, Canada Civil Pours Full time

Role Overview:
The Sales Manager role will be responsible for growing Civil Pours' revenue by prospecting new on-premise hospitality accounts (licensed spaces like bars, restaurants, event venues, etc.) and growing existing accounts through active management. The ideal candidate should be collaborative, personable, and ambitious, driven by a desire to relentlessly maximize revenue by forging long-lasting partnerships with on-premise accounts. We believe in providing fertile ground for career growth and will provide successful candidates with the opportunity to grow at the pace of their ambition and contributions to the scale of our business.

Company Overview:
Civil Pours is a Toronto-based craft cocktail distillery, meaning we produce ready-to-pour bottled and kegged cocktails as well as cocktail ingredients. We began as a 100% business-to-business company providing our cocktails to bars and restaurants for service, demonstrating an ability to produce stable premade cocktails that could exceed the quality of their bar-made equivalents. While we've expanded our business to include consumer retail sales in recent years, on-premise licensee sales remain an important component of our core business that we're seeking to triple in regards to revenue and volume in 2026.

Role Expectations:

Sales Managers will be expected to generate at least $500,000 CAD in gross revenue over the course of their first full year, through the below responsibilities.

Growth of on-premise accounts through prospecting, pitching, and onboarding; including but not limited to:

  1. Researching to develop a robust and evolving prospect list in collaboration with your line manager and the rest of the sales team
  2. Visiting prospects for in-person pitches, including tastings of product samples and inspection of existing draught set ups
  3. Following up with accounts to ensure forms and installations are completed to Civil Pours' high standards

Growth of revenue from existing accounts through diligent account management; including but not limited to:

  1. Visiting priority accounts on a regular basis
  2. Analysis of account performance to provide recommendations to capitalize on opportunities or overcome challenges
  3. Participation in account appreciation events

Development of sales plans with the support and guidance of your line manager, including but not limited to:

  1. Performance analysis of past and present initiatives and platforms
  2. Recommendations for future initiatives and platforms based on analysis of robust datasets
  3. Development of sales initiatives and activations

Research sales trends and competitors to provide brand, product, and business recommendations to the broader Civil Pours team.

Experience Required:

  • Quantifiable success in selling goods or services, though this doesn't have to be in an official sales role; for example, pitching an ad campaign to a big brand or fundraising for a non-profit would be considered relevant
  • Demonstrated ability to succeed in competitive environments, either in a professional capacity or via extracurriculars like sports
  • Demonstrated ability to evaluate sales data to provide recommendations to line manager and broader Civil Pours team
  • Excellent interpersonal and communication skills
  • Proven track record of project management abilities and attention to detail
  • A G2 or above driver's license and access to a vehicle (to travel independently to and from prospects and accounts)
  • SmartServe certification (can be obtained after hiring, before first day of work)

Experienced Preferred:

  • Deep knowledge of cocktails, with ancillary knowledge of spirits, wine, and beer writ large
  • Experience working in alcohol production, such as at a distillery, winery, or brewery
  • Experience working in hospitality in any capacity, be that front or back of house
  • Public speaking experience
  • Professional experience in sales and/or marketing
  • Familiarity and skill using the Microsite 365 suite, especially Outlook, Excel, and PowerPoint

Company Values:

  1. Be curious: We want to foster a culture of learn-it-all, not know-it-all. Be curious about people, cocktails, techniques, ingredients, processes, data and facts. Remember, a great idea can come from anyone and anywhere – let's be a culture of "yes, and", as opposed to "no, but."
  2. Work like you're in the woods: We want to leave things – the environment, your station, your distillery – better than we found them. Be sustainable and do your part to ensure that it's not just about the destination, but how we get there. Work in a way that will make your grandkids proud.
  3. Kind over cool: We want a culture where collective success is prioritized over individual achievement. Leave ego at the door and respect each other's time and effort, because greatness is in the agency of others. Remember, show and do is always better than tell and talk.
  4. Debate, then commit: We want a culture of strong opinions loosely held. Diverse perspectives are valued, so share openly and question respectfully to elevate all we do. Once a decision has been made, commit fully as a team.
  5. Make this the best job you've ever had: We want a culture where everyone has fun, and we don't take things too seriously. Keep each other safe and always use common sense. Remember, we're not saving lives and should strive to go to bed happy after work.

Compensation Structure:
A competitive combination of a base salary as well as sales-based commission.

Reporting:
reports to the Vice President, Business Development & Innovation.

Hybrid Work Model:

  • Approximately 40hrs/week of work expected
  • Minimum 1 day/week "in office" at our distillery at 28A Logan Ave, Toronto
  • Remainder of week spent in field, visiting prospects and accounts, or working remotely
  • Ability and willingness to travel within sales regions in Ontario for cold calls, pitches, tastings, and account management visits
  • Flexibility to occasionally work nights/weekends in exchange for lieu days