B2B/ABM Marketing Specialist

Location:
 Fully Remote (Canada-based only)

Position Type:
 Full-Time (may require supporting different time zones from where you reside)

Salary:
 $60,000–$79,000 annually

Why Acclivity?

At Acclivity, we're passionate about growth—our clients', yours, and ours. We work with forward-thinking, tech-savvy clients who are transforming industries like engineering, manufacturing, and technology. As a fully remote-first company, we believe in flexibility and work-life integration, giving our team the freedom to create, collaborate, and thrive from anywhere.

What You'll Do

Own 4–7 Enterprise ABM Programs

Drive end-to-end strategy and execution for complex, negotiated-contract engagements.

Define & Build ICP Lists

Partner with Strategists and client sales teams to profile ideal accounts, set MQL–SQL hand-off criteria and agree on success metrics.

Craft & Deliver Hyper-Personalized Outreach

Develop one-to-one messaging and leverage executive/brand channels (LinkedIn, X, niche forums) to spark real conversations with target stakeholders.

Leverage LinkedIn Sales Navigator

Identify, connect and nurture ICP contacts—sharing assets, proposing meetings, coordinating expert insights or PR opportunities.

Align Digital & Live Initiatives

Plan online plays that amplify conferences, trade shows or client events—whether or not your clients attend in person.

Steer Content & PR Collaboration

Advise Content Managers and PR on account-specific assets—whitepapers, videos, media placements—that resonate with each target's priorities.

Drive HubSpot Pipeline Momentum

Manage and optimize deal stages, trigger re-engagement touches and ensure no account slips through the cracks.

Measure, Report & Optimize

Track leads, engagement actions, form fills, meetings booked and SQL hand-offs. Analyze ROI on time, budget and tactics—then iterate for maximum impact.

Scale with AI & Automation

Use AI tools to personalize at scale, spot high-intent signals and streamline repetitive tasks without sacrificing quality.

Expand Our ABM Playbook

Stay plugged into the latest ABM platforms and tactics. Pilot new channels, refine SOPs and share learnings to keep us ahead.

What You'll Bring

• 3+ years of B2B marketing experience
  , with at least 2 years owning ABM campaigns for mid-market or enterprise accounts
• Proven pipeline driver
  —you've moved deals through each stage with personalized, multi-channel outreach and clear hand-off processes
• HubSpot power user
  —confident managing pipelines, workflows, tasks, and reporting dashboards to keep every account active
• LinkedIn Sales Navigator expert
  —you know how to research, connect and nurture target stakeholders at scale
• Sharpshooter copywriter
  —you craft one-to-one messaging that engages C-suite and technical buyers alike
• Collaborative mindset
  —you've partnered with content, design and PR teams to produce account-specific assets that land
• Data-driven optimizer
  —you track campaign metrics, dig into the numbers and pivot fast to boost ROI, you can speak to what's working, what's not and move fast on iterations
• AI-savvy operator
  —you leverage AI tools and stay up to date on advancements that can support your role
• Self-starter in remote settings
  —you communicate clearly in Slack and video calls, stay organized in Asana, and keep projects moving without hand-holding
• Bachelor's degree in Marketing, Business or a related field
  , or equivalent hands-on experience

Why You'll Love Working Here:

• Flexibility & Autonomy:
  Work from anywhere with a schedule that fits your lifestyle—focus on quality and results, not hours behind a laptop.
• Continuous Learning:
  We invest up to 20% of your time in professional development and have a dedicated budget for training and upskilling—because when you grow, we all grow.
• Competitive Benefits Package:
  Enjoy a 100% employer-paid benefits package to ensure you feel healthy, happy, and supported.
• Innovative Clients:
  Get to work with companies that are changing the world. From manufacturing to tech, the industries we support are at the cutting edge.
• A Team that Supports You:
  You're not alone here. Join a group of passionate professionals who support each other, celebrate wins, and have a great time doing it.

How to Apply

• We're looking for more than just a resume—we want to hear your voice and see your written communication skills To apply, email us at .Agency and include:
• An introduction to who you are and what drives you
• A link to your LinkedIn profile
• Include and finish this sentence: Two specific examples from my history that demonstrate why I'm a good fit are…
• Include and finish this sentence with specifics: I stay up to date on industry trends and best practices by…
• Your resume
• A portfolio of work or work samples.

Our Hiring Process

• Submit your application via email.
• Top candidates will be invited to a written interview to further showcase their communication skills.
• Finalists will have a brief screening interview.
• The top candidate will be invited to a final interview.

Employment Type

• Full-time

AI Screening

Acclivity does not use AI to screen applications. A real human reviews every application.

Vacancy Status

This role is for a future/anticipated hire.

Applicant Follow-Up Policy

We follow up with candidates who move into the written interview stage and all subsequent steps of our hiring process.

Company Details

Acclivity Agency is a division of Shawna Tregunna Consulting Inc., a federally incorporated Canadian company.