Copywriter & Content Creator

To apply, make sure to read the position and follow the instructions listed below. Thank you

Copywriter & Content Creator

Full-time; 5 days a week

Hybrid position (on-site and remote)

Toronto, Ontario, Canada

About Wildcraft:

Wildcraft is a Toronto-based natural skincare brand dedicated to creating high-quality, small-batch products using 100% natural ingredients, all at accessible price points. Our office is located in the city's vibrant West End, where we craft everyday essentials designed to support healthy, nourished skin. We sell our products online and partner with retailers across Canada. Over the past year, we've experienced exciting growth, and we're looking forward to expanding our reach and connecting with even more customers who care about truly natural, effective skincare.

You can learn more about us at  and by visiting our Instagram / TikTok @wildcraftcare

How to apply:

To apply, please email your CV and current portfolio to 

 with the subject line: 
Copywriter & Content Creator

In your email, we'd love to hear:

• Why you're excited to join the Wildcraft team
• What makes you a great fit for this role

We can't wait to hear from you

*** Please attach or include a link to your portfolio in your application. Applications without a portfolio may not be considered. ***

About the position:

Wildcraft is growing quickly and we're looking for a Copywriter & Content Creator to help bring our brand's voice to life. This role is perfect for someone who loves words, storytelling, and content creation, with the ability to craft engaging copy across every channel and back it up with creative execution in video.

From social captions and paid ads to website copy, email campaigns, and packaging, your words will shape how people experience Wildcraft. You'll also bring those words to life through video — shooting and editing content for social media, ads, and campaigns.

You'll work closely with the marketing team and report to the Senior Manager of Digital Marketing, turning direction into polished copy and creative content that connects with our community. We're looking for someone who is quick, detail-oriented, creative, and not afraid to roll up their sleeves and jump in.

This is a full-time hybrid position requiring 3 days per week on-site at our West End Toronto studio.

What you will do:

• Craft engaging website copy for banners, product descriptions, promotional pages, and educational content.
• Write clear, compelling, and on-brand copy for email campaigns and automated flows that drive engagement and conversions.
• Develop social media captions, stories, and scripts that align with brand voice and connect authentically with our audience.
• Write sharp, performance-driven copy for paid ads that pairs scroll-stopping hooks with strong calls-to-action.
• Contribute to packaging copy, ensuring every label, box, and collateral piece communicates clearly and feels true to the brand.
• Capture, edit, and produce short-form video content from start to finish for organic channels (Instagram, TikTok, Facebook), bringing your words and ideas to life on screen.
• Create video ad content for paid social that blends attention-grabbing visuals with messaging designed to convert.
• Learn how to set up and optimize ad campaigns in Meta with guidance from the marketing team, building your skills while contributing to campaign creative.
• Collaborate with the marketing team to take creative direction and transform it into polished copy and content across all channels.
• Keep our brand voice consistent while finding fun, fresh ways to experiment and tell our story.
• Juggle multiple projects with creativity, speed, and precision, adapting easily in a fast-paced environment.

What you bring:

• 2+ years of experience in copywriting, ideally in a B2C or ecommerce environment.
• A strong portfolio that demonstrates your ability to write across social media, email, paid ads, website, and packaging.
• Excellent writing, editing, and proofreading skills with attention to clarity, tone, and detail.
• Strong understanding of brand voice and how to adapt it across different platforms.
• Hands-on experience capturing and editing video content for social media and digital campaigns.
• Familiarity with content planning for email, social, and paid campaigns.
• Proficiency with tools like Adobe Creative Suite, Canva, CapCut or other platforms that support content creation.
• Ability to work quickly and efficiently while producing polished, high-quality work.
• A collaborative mindset and openness to feedback, with the ability to take direction and execute with precision.
• A genuine eagerness to grow, experiment, and bring creative ideas to the table.

Bonus points:

• Comfortable capturing and editing lifestyle photography that feels natural and on-brand.
• Familiarity with ecommerce platforms such as Shopify.
• An entrepreneurial spirit and curiosity to test new ideas and tools.
• A genuine love for natural skincare, wellness, and helping people feel good in their own skin.

What we offer:

• Full benefits package
• Flexible work hours and hybrid work environment
• Casual, comfortable dress code
• Fun team events and a collaborative culture
• Summer hours to help you enjoy more sunshine
• Employee discount on all Wildcraft products