Social Media Intern

At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you'll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers.

We foster an inclusive culture and are looking for diverse, talented people to join Alcon. As a Social Media Intern, you will play a pivotal role in planning, organizing, and executing social media projects that align with our strategic goals. You will contribute to social media strategy development, craft social media copy, support social media governance, and collaborate with cross-functional teams to bring creative ideas to life. This role will support the Communications team on several projects and activities, contributing to Alcon's purpose of helping people see brilliantly.

In this role, a typical day will include:

Social Media Management:

• Develop engaging social media copy and playbooks, and manage internal approvals (Medical, Regulatory, Legal) through the Veeva Vault Platform
• Contribute to the creation of compelling multimedia content—including digital images, videos, and copy—and execute and optimize social media campaigns across multiple platforms (Facebook, Instagram, LinkedIn, YouTube, etc.)
• Collaborate cross-functionally with colleagues across Marketing & Communications to bring creative ideas to life
• Support the development and implementation of Alcon's social media strategies and best practices, engaging stakeholders and partners

Social Media Governance:

• Monitor, moderate, and provide compliance reporting for social media channels on a ongoing basis
• Track and analyze performance data, deliver campaign reports, assess engagement, and recommend improvements to maximize reach and effectiveness using key metrics and analytics

Project Coordination:

• Work closely with communications and marketing teams, as well as agency partners, to support integrated marketing and PR campaigns
• Assist in planning and management of social media editorial calendar
• Drive employee engagement and promote social media literacy across the organization
• Other administrative support tasks as assigned by the Communications team

WHAT YOU'LL BRING TO ALCON:

• Minimum: Post-Secondary, University degree in progress or completed in a program of study such as Social Media Marketing, Communications, Public Relations, or related
• Ability to work full-time starting in January for a 4-6 month work term at minimum
• A natural storyteller and clear communicator who creates compelling, audience-first digital content
• Experience in and a passion for social media content creation, particularly social video content creation is a strong asset. Strong knowledge of key social platforms (Facebook Instagram, YouTube, LinkedIn) and experience with social media governance and compliance.
• Solid understanding of social media analytics and paid advertising
• Comfortable leveraging AI tools and other emerging tools to enhance content and campaigns
• Proficiency in design tools (Canva, Adobe Suite, etc.) and skilled in video editing for quick-turn content for social media or internal communications channels is a plus.
• French language skills are an asset

HOW YOU CAN THRIVE AT ALCON:

• Join Alcon's mission to provide top-tier, innovative products and solutions to enhance sight & enhance lives.
• Grow your career in a highly collaborative and diverse environment.
• Gain hands-on experience at a global leader in the industry

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