Head of Growth

4 days ago

Toronto, Ontario, Canada Venn Full time $120,000 - $180,000 per year

About Venn

Venn is transforming business banking for Canadian entrepreneurs. As the ONLY digital banking platform in Canada offering a truly modern solution, we disrupt traditional banking practices. Tired of the big banks' monopoly, Canadian business owners are seeking innovative alternatives.

We've raised $21.5m Series A from Tier 1 investors, and we're rapidly growing and looking to hire A-players to change the future of banking in Canada.

What You'll Be Doing

  • Own the customer acquisition funnel from paid channels to onboarding flows, with a focus on driving consistent growth through testing and iteration
  • Oversee Venn's website, content strategy, customer emails, and onboarding flows to improve acquisition and activation
  • Define and refine how Venn's products are positioned in the market with messaging that speaks to our ideal customer profiles
  • Create a consistent stream of content including blogs, landing pages, case studies, and email campaigns that drive traffic and signups
  • Collaborate with product and sales to align campaigns, share feedback, and support go-to-market efforts
  • Continuously test and evolve our website to improve messaging, SEO, and conversion performance
  • Explore and launch new channels and tactics to expand reach and drive awareness
  • Track growth metrics, analyze performance, and adjust strategy based on data and insights

What we're looking for:

  • 6+ years of experience in B2B growth, demand generation, or performance marketing, ideally at a startup

  • Deep experience running paid acquisition campaigns with a strong analytical foundation

  • Strong track record of scaling paid media budgets across diverse channels including search, social, TV, audio, OOH, and affiliate
  • Strong grasp of website optimization, SEO, and conversion rate improvement
  • Experience collaborating with product, design, and sales to align efforts and share insights
  • A balance of strategic thinking and hands-on execution
  • Passion for innovation, test-and-learn culture, and holding self and others accountable to results
  • Comfortable operating in a lean, fast-paced environment and wearing multiple hats

Bonus Points

  • Experience at an early-stage or fast-growing startup
  • Experience at a fintech

Perks & Benefits

  • Healthy equity ownership, among the most generous in the market, aligning your success with the company's growth
  • Comprehensive coverage of medical, dental, and vision insurance
  • Opportunity to shape the future of business banking in Canada and beyond

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