Thrift Marketing and Communications Manager

Canada, Ontario, Kitchener

Applications due: 27 Nov, 2025

Job Synopsis

The Thrift Marketing & Communications Manager provides leadership and hands-on implementation to translate MCC Ontario's Thrift vision into action. This role oversees marketing and communication initiatives that drive sales, enhance community engagement, and strengthen awareness of MCC's relief, development, and peace work. Supervising a small creative team—including Graphic Designers, a Digital Media Associate, and a Marketing & Communications Associate, the Manager ensures all marketing campaigns are coordinated, timely, and audience-focused. Working closely with Thrift leadership, this role plans, executes, and evaluates marketing efforts for all MCC Ontario Thrift Shops and supports communication strategies that engage volunteers and inform consumers about MCC's local and global impact.

This is a hybrid role with two days required in the Kitchener, Ontario office, plus regular travel to MCC Thrift Shops throughout southern Ontario.

MCC is a charitable organization that partners with churches and community organizations worldwide to walk with people who are disadvantaged. MCC supports activities that provide emergency assistance, reduce poverty, and promote healthy communities, sustainable living and alternatives to violence. As an internationally recognized NGO, MCC currently serves in more than 45 countries with over 475 partners, 1,000 staff and 40,000 volunteers.

Applicants must be legally able to work in Canada for the duration of their employment. Successful candidates will be required to provide a Police Background Check upon hire.

We thank all applicants for showing an interest in this position. Only those selected to move forward in the hiring process will be contacted.

Job Details

Salaried Employee -Full Time at 1 FTE

Qualifications

All MCC workers are expected to exhibit a commitment to: a personal Christian faith and discipleship; active participation in a Christian church or Christian community; and nonviolent peacemaking. MCC is an equal opportunity employer, committed to employment equity. MCC values diversity and invites all qualified candidates to apply.

Required

• Proven ability to lead, coordinate, and provide creative direction to a marketing team
• Experience managing digital platforms (social media, web, email marketing, Google Analytics)
• Strong understanding of branding, target audience engagement, and campaign execution

• Excellent organizational, project management, and internal communication skills

• Bachelor's Degree plus 2–4 years of professional marketing experience, including campaign planning and team supervision

• A valid Ontario driver's license to allow for visits to all 6 Ontario MCC Thrift Shops

Preferred

• Experience in a retail, non-profit, or social enterprise setting

• Experience managing paid social and search advertising (Meta, Google)
• Familiarity with traditional advertising (print, radio) and influencer partnerships
• Familiarity with MCC's mission, values, and organizational priorities

Key Responsibilities

Campaign Development & Execution

• Lead the creation and implementation of integrated marketing calendars (organic and paid social media, email, print, and radio advertising, and in-shop promotion)

• Supervise the development of an organic social media content calendar
• Maintain and update MCC Ontario Thrift and MCC Picks Up website content
• Coordinate content for thrift consumer newsletters that highlight shop promotions and MCC Ontario's impact stories
• Develop and execute aligned digital and traditional marketing campaigns across all MCC Ontario Thrift Shops

Team Leadership & Supervision

• Supervise the Graphic Designers, Digital Media Associate, and Marketing & Communications Associate

• Mentor team members and foster a collaborative, creative work environment
• Coordinate workflow and ensure campaign deliverables meet brand and timeline requirements

Performance, Reporting & Analytics

• Track, analyze, and report on performance across digital and traditional channels (social media, advertising, email, website)

• Develop KPIs and evaluate ROI in collaboration with the Thrift Director and Thrift Growth & Performance Manager
• Use analytics to recommend ongoing improvements in campaign strategy and execution

Collaboration with Thrift and Volunteer Engagement Managers

• Work closely with Thrift Shop General Managers and Assistant Managers to provide marketing and communications support for sales and community engagement

• Partner with Volunteer Engagement Managers to develop marketing materials and messaging that support volunteer recruitment and retention

Other Responsibilities

• Participate in MCCO orientations, provincial meetings, Peace Conference and Staff Development Day
• Participate in a local faith community, using personal gifts within this community
• Model nonviolent peacemaking through respectful daily interactions
• Serve as a brand ambassador for MCC's mission and values in all public and internal interactions

Start Date

05 Jan, 2026

Salary Details

Base salary: $69,649. This role starts on day 1 with a company paid benefit package

Benefits

Group benefits package is employer paid and includes supplemental medical/dental/vision, life insurance, AD&D, global medical assistance, EAP and RRSP contributions matched - starts on day one.

LTD premiums are the responsibility of all permanent, salaried positions. These are the responsibility of the team member and are paid through salary deduction.

Location Description

This hybrid role will work a minimum of 2 days weekly out of the MCC Ontario office at 50 Kent Ave, Kitchener Ontario