Client Strategy Specialist
1 day ago
We are seeking an experienced
Client Strategy Specialist
who will be directly responsible and integrated with one of our largest clients. The
Client Strategy Specialist
will develop an understanding of our retail partner's business and maintain a positive relationship to position Vantage as their strategic long-term retail media network resource. You will work directly with the retail client and their suppliers in using Vantage's platform and additional advertising tools to deliver onsite and offsite campaigns, drive campaign performance, and generate actionable insights.
In partnership with the client's leadership team, you will help their supplier community achieve their desired campaign goals through continuous optimization and reporting. Additionally, you will play a critical role in the development and implementation of retail media programs and will ensure that campaigns are pacing correctly. The ideal candidate is a key stakeholder in delivering and growing the retailer's sales targets and is comfortable having face-to-face client interactions.
This is a hybrid role with 3-4 days a week onsite with the client.
Responsibilities Include
- Partner with Sr. Account Specialists and vendors to gather assets and build campaigns.
- Launch, manage, and track vendor campaigns, ensuring budgets are spent to at least 95 percent and all campaigns launch on time.
- Analyze campaign data to identify optimization opportunities and resolve any critical issues that arise.
- Execute event campaigns and collaborate with Marketing to ensure all creative, copy, and promotional messaging follow approved guidelines. Work closely with Production to adjust and improve creative assets as needed.
- Optimize campaigns to drive traffic, awareness, or conversions in line with client and supplier expectations. Use performance data to understand which tactics and audiences are most effective across categories and vendors.
- Test new ad types, such as Pinterest or YouTube, to improve campaign results.
- Navigate Meta Ads Manager, Google Ads, DV360, and Google Analytics confidently to audit campaigns, report on performance, and identify issues early.
- Create client and supplier-facing reports that clearly communicate campaign results and insights.
- Follow internal processes consistently and ensure that all campaigns are actively monitored and continuously improved.
Required Skills
- Bachelor's Degree or equivalent experience in Advertising, Marketing, Communications, or related field
- 2+ years of experience in digital advertising, specifically with ad platforms (Facebook/Instagram, Pinterest, Google Ads, DV360, Amazon Ads)
- A high degree of proficiency with Excel and PowerPoint, able to crunch numbers and turn around a compelling, and well-structured reports on what you've found (Bonus points if the report looks good too)
- Strong sense of curiosity, analytical mind with extreme attention to detail
- Excellent organizational skills, with the ability to juggle multiple projects
- Results-oriented and able to work under pressure and tight deadlines
- Previous experience working with retail brands is a huge bonus
- Comfortable operating in a fast-paced environment (organized & gritty)
- Languages other than English are a bonus. Especially French
About Vantage
Vantage is the first unified platform purpose-built for retail media orchestration, empowering enterprise retailers to seamlessly activate onsite, offsite, and in-store advertising. With a global presence in North America and Asia-Pacific, Vantage enables retailers to launch and grow their media networks through scalable technology and automated workflows, and is trusted by leading retailers like The Home Depot to power their retail media programs.
For a closer look at what we do, our culture, and our benefits, check out our about us and careers pages.
Remote-First, Based in Toronto
Vantage is proudly headquartered in Toronto, but we're a remote-first team spread across North America (and beyond). Our flexible work philosophy means team members can thrive from wherever they do their best work—whether that's from a home office, a local café, or while adding stamps to their passport. With a remote-friendly setup, home office support, and annual company retreats, we stay connected, collaborative, and energized—no matter the time zone.
Vantage's Commitment to Diversity, Equity, and Inclusion
Vantage Analytics is fueled by the diversity of our talented employees. We are an equal opportunity employer and embrace ALL individuals and what makes them unique. We believe our employees should be happy and healthy, with peace of mind and a sense of fulfillment. We encourage all individuals to apply for positions that fit their passions.
We promote equality and strive to provide all current and prospective employees with support and opportunities. Reasonable accommodations are available to job applicants on request and throughout the application process.
How Vantage Uses AI In The Recruitment Process
Vantage makes use of several AI-enabled tools that aid us in the hiring process. These tools exclusively take the form of AI meeting notetakers, and the AI assistant in our Applicant Tracking System, Ashby. They allow us to record, organize and summarize the various details and data points we collect during the hiring process, without losing the context in which they were originally provided. Neither the AI meeting notetakers nor Ashby's AI assistant make decisions about your candidate status.
All hiring decisions at Vantage are made by a team of collaborative, hard-working, human beings. We might use AI to speed up your process and to help keep it organized, but ultimately who we invite to work at Vantage is a decision we only trust ourselves to make.
What's Next?
We thank all applicants in advance for their interest in this position, however, only those selected for an interview will be contacted.
As part of the final stages of our hiring process, all candidates will be required to successfully complete a criminal background check.
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