Marketing and Communications Specialist
6 days ago
←Back to all jobs at Emterra Group
Marketing and Communications Specialist
Job Description: We are seeking an experienced Marketing
and Communications Specialist to join the Marketing and Communications Team .
The ideal candidate will have an entrepreneurial spirit,
works well on a small team, and can mange stakeholder expectations in a dynamic
environment. A passion and interest in the circular economy and a willingness
to learn is critical. This role requires a creative individual who can manage
multiple tasks and projects, ensuring high-quality execution and timely
delivery.
Skills and Qualifications:
·
Degree or equivalent in Marketing, Communications, or related fields.
·
Minimum of 5 years of progressive experience in Marketing and
Communications, agency experience an asset.
·
Strong design sensibility with proficiency in Canva and Adobe Creative Suite
and familiarity with professional design standards.
·
A strong interest in advancing sustainable practices and a proactive
willingness to learn and grow within this evolving sector.
·
Demonstrated expertise in email marketing strategy, including campaign
creation, segmentation, and performance analysis.
·
Exceptional writing and editing skills, with mastery of grammar, style,
and brand voice. Familiarity with Canadian Press Style necessary.
·
Proven ability to manage multiple complex projects, ensuring timely
delivery and measurable results.
·
Hands-on experience with digital advertising platforms (Google Ads, Meta
Ads, etc.), with ability to optimize campaigns for ROI.
·
Deep understanding of marketing trends, analytics, and audience insights.
·
Excellent interpersonal skills, with the ability to collaborate across
teams and communicate effectively.
·
Experience translating complex information into clear, compelling
narratives that support decision-making with diverse audiences including
C-suite.
Responsibilities:
Brand and
Positioning
·
Lead initiatives to strengthen brand awareness and positioning across
target markets.
·
Partner with cross-functional teams across Canada and the state of
Michigan to craft and amplify Emterra brand internally and externally. Confidence
in advising leadership on communications strategy.
·
Develop a deep knowledge of Emterra Group business division, Ryse Solutions Inc. and its recycling education platform, , serving
as an internal resource and trusted advisor to ensure all communications
accurately reflect organizational priorities, industry positioning, and brand
voice.
Digital Marketing
·
Design and optimize digital ads to support recruitment, sales, and brand
campaigns.
·
Review and provide feedback on SEO-focused blog posts developed externally,
as well as creating polished blog posts.
·
Develop and execute email marketing to B2B audience ensuring clear,
consistent messaging that aligns with brand identity.
·
Manage social content creation, scheduling, and engagement for
and Ryse Solutions' to strengthen brand visibility and
audience connection.
·
Monitor and manage public perception
through proactive communications, and review management. Leverage customer and employee feedback to
highlight positive stories, address concerns with professionalism, and build
trust in the brand.
·
Maintain and optimize company websites and intranet, ensuring content
accuracy, user experience, and adherence to brand standards.
·
Use analytics to measure web page success and recommend improvements.
· Produce short-form video for digital signage, websites, and social
platforms.
Collateral
Creation
·
Own the content pipeline: plan, write, and edit on behalf of internal clients, in
alignment with our brand.
·
Develop internal and external communications (newsletters,
announcements) and ensure consistent distribution across channels.
·
Create professional marketing collateral (brochures, flyers, posters)
aligned with brand standards.
·
Draft and refine client communications and reports for B2B audiences,
ensuring clarity and professionalism.
·
Build and edit presentations that support executive and sales
initiatives.
·
Collaborative mindset, able to partner with cross-functional corporate
services teams (e.g. HR, Sales, Operations, Health and Safety).
Salary - $60,000 - $70,000
Onsite – Oakville
Why Work at Emterra Group: At
Emterra Group, you won't just be chasing campaigns, you'll be shaping the story
of a brand with deep Canadian roots that makes a positive impact on the world.
Instead of juggling accounts, you'll focus your creativity on one mission with
direct visibility to leadership and the security of long-term projects.
We offer the stability of an established organization with
the energy of a brand that's still evolving. Your work has direct visibility to
leadership, influence on company-wide initiatives, and the opportunity to leave
a legacy that endures. If you're passionate about digital marketing and design,
join us to elevate our presence and make a lasting impact. Emterra Group offers
the best of both worlds: the excitement of shaping a brand and the stability of
secure, meaningful work. Join us and help elevate our communications while
contributing to something bigger than a campaign. Our culture, our climate, and
our future.
Please note that AI may be used to support the application review process; however, all applications are reviewed by our Human Resources Team.
This posting is for an immediate vacancy, and we are actively hiring for this position.
Please visit our careers page to see more job opportunities
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