Publisher Manager

Publisher Manager (Performance Marketing / Affiliate Partnerships)

Location: Markham, ON (Hybrid)

Job Type: Full Time | Permanent

Category: Permanent

About Yep Ads

Yep Ads is a performance marketing agency focused on high-intent user performance marketing and high-volume customer acquisition. We work with a diverse network of publishers and advertisers on cost-per-action campaigns in competitive verticals, including:

• Insurance
• Home Services
• eCommerce
• Health & Wellness
• Cybersecurity
• Traditional affiliate products

As we expand our Publisher team, we're looking for a driven, relationship-focused Publisher Manager who excels at both account management and new business development. If you thrive in a fast-paced, entrepreneurial environment and understand the performance marketing ecosystem, this role offers the opportunity to grow and make a measurable impact.

Role Overview

The Publisher Manager will manage and grow a portfolio of publisher relationships supporting Yep Ads' performance campaigns. This role is ideal for someone who understands affiliate marketing fundamentals, has experience working with CPA/CPL/CPI models, and is ready to deepen their exposure to enterprise advertisers, lead generation verticals, and more.

You will be responsible for developing, maintaining, and scaling strong partnerships with publishers and traffic sources. You'll manage day-to-day operations across existing accounts while continuously growing the network through recruitment, negotiation, and strategic relationship-building. The role requires strong analytical skills, excellent communication, and a proactive, performance-driven mindset.

This role is responsible for revenue growth, traffic quality, and long-term partner development, with a particular focus on insurance and in-home services lead generation.

You will act as a strategic partner to both publishers and advertisers—balancing scale with quality, compliance, and sustainable performance. This role is ideal for a proven affiliate manager who has worked with enterprise advertisers and regulated traffic environments.

Key Responsibilities

Affiliate & Publisher Management

• Manage day-to-day relationships with active publishers and traffic partners across the business portfolio
• Support onboarding of new publishers, including IO and contracts process, compliance requirements, and campaign setup
• Monitor performance metrics including volume, conversion rates, and customer quality
• Maintain consistent communication to troubleshoot issues and support campaign optimization

Campaign Development & Optimization

• Launch and scale campaigns across insurance, home services, and related lead-gen verticals
• Help align publisher traffic with advertiser requirements and brand guidelines
• Analyze campaign performance and metrics to identify optimization opportunities
• Collaborate with internal teams to promote campaigns and develop new opportunities

Business Development

• Identify and recruit new publishers through outreach, industry platforms, and personal networks
• Support expansion into new traffic sources and acquisition channels for lead generation campaigns and enterprise partnerships
• Build foundational relationships that can be grown over time to increase revenue

Operational & Team Collaboration

• Execute publisher onboarding, contract processes, and administrative tasks with accuracy and organization
• Maintain accurate records in CRM and internal systems
• Support technical reporting, campaign tracking, and internal documentation
• Share insights with the team on publisher performance and market trends
• Collaborate with senior team members to improve workflows and onboarding processes

What You Bring

Required Qualifications

• Minimum 2 years of experience in affiliate marketing, digital media, or performance-based advertising
• Minimum 2 years of sales or business development experience with demonstrated closing skills
• Strong understanding of CPA, CPL, and performance-based acquisition models
• Direct experience in insurance, in-home services, or other regulated lead-gen verticals
• Experience working with enterprise or large-scale advertisers
• Experience with search, native, or social traffic sources
• Strong negotiation, communication, and analytical skills
• Strong communication skills, both verbal and written
• Highly organized with strong follow-up discipline and attention to detail
• Experienced with CRM tools and online communication platforms
• Performance-driven mindset with the ability to operate independently and meet targets

Nice to Have

• Existing publisher relationships with publishers or traffic partners in insurance or home services
• Understanding of compliance or quality standards in lead-gen environments
• Experience managing high volume publisher revenue portfolios

What We Offer

• A fast-paced, entrepreneurial environment where you can grow quickly and take ownership
• A culture built on innovation, learning, and continuous improvement, with opportunities to develop into senior roles
• Exposure to enterprise advertisers and high-value verticals
• Collaborative, performance-driven team of experienced marketers and specialists
• Hybrid work environment with flexibility
• Opportunities to attend industry events and conferences to expand your global network

Equal Opportunity Employer

Yep Ads is proud to be a diverse and inclusive workplace. We do not discriminate on the basis of race, color, religion, sex, national origin, age, sexual orientation, disability, or any other protected characteristic. All selection decisions are based solely on job-related factors.