Marketing Communications Manager

Status
: Full-time

Reporting to
: Director of Development

Our client is a newly formed housing organization representing eight buildings with over 1,000 apartments offering a mix of social and affordable rents to a full spectrum of the Montreal community from young families to seniors. To meet the growing demand for low-cost housing in the community, the organization is expanding its service offering by developing new housing projects.

Job summary

The
Marketing and Communications Manager
supports the organization's internal and external communications strategy to strengthen community engagement, promote our mission, and enhance awareness of our programs and impact. The Marketing and Communications Manager will lead content creation, manage social media and digital communications, and maintain strong relationships with a wide range of stakeholders. The ideal candidate is a strong writer and creative storyteller with an understanding of the non-profit and housing sectors, and a passion for community development.

Duties and Responsibilities

1. Communications and Content Development

2. Develop, write, and edit content for newsletters, social media, website, and other communication materials.

3. Support the preparation of annual reports, press releases, funding announcements, and impact stories.
4. Create accessible and engaging materials for tenants / residents, partners, and stakeholders.

5. Maintain consistent brand voice and messaging across all platforms.

6. Digital and Social Media Management

7. Manage the organization's social media presence, including content creation, posting, and engagement tracking.

8. Plan, film, and edit short videos for social media and digital platforms to highlight community stories, events, and housing initiatives.
9. Keep the website up to date with news, events, and program information.

10. Monitor online analytics to measure communication reach and impact.

11. Fundraising and Donor Engagement

12. Lead the marketing and communications strategy for the organization's annual fundraising campaign, ensuring consistent messaging across all channels.

13. Develop compelling content for campaign materials, including email appeals, social media posts, videos, and newsletters, to engage donors and the community.
14. Support donor stewardship by crafting thoughtful messages of appreciation, recognition materials, and impact reports that celebrate donor contributions and strengthen long-term relationships.
15. Collaborate with the development team to identify and highlight donor stories, recognition opportunities, and impact messaging.

16. Monitor and analyze digital and campaign performance metrics to evaluate engagement and fundraising results and make recommendations to improve future communications.

17. Community and Media Relations

18. Assist in coordinating media inquiries and promoting organizational stories to the press.

19. Support the planning and promotion of community and fundraising events and public engagement initiatives.

20. Administrative and Other Tasks

21. Maintain a communications calendar and photo library.

22. Assist with any other communication or coordination tasks as assigned.

Qualifications and Skills

• Post-secondary education in communications, public relations, journalism, marketing, or a related field.
• 3 years of relevant experience, preferably in a non-profit or community organization.
• Excellent writing, editing, and storytelling skills.
• Strong understanding of digital communications tools (social media platforms, email marketing (Constant Contact), website CMS).
• Graphic design or basic layout skills (Canva, Adobe Creative Suite, etc.) considered an asset.
• Ability to manage multiple projects and deadlines in a fast-paced, collaborative environment.
• Sensitivity to issues of housing, poverty, equity, and inclusion.