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Technical Marketing Specialist

2 days ago

Burnaby, British Columbia, Canada Plieone Inc Full time

Company Description

Plieone Inc. delivers comprehensive IT services and support to help businesses operate efficiently, securely, and confidently in today's fast-paced digital era. We tailor our solutions to meet the specific needs of clients, from startups to established enterprises, ensuring optimal technology infrastructure for their goals. Our services encompass IT support, managed services, cloud solutions, cybersecurity, network setup, hardware/software procurement, and IT consulting. With a commitment to innovation, security, and customer satisfaction, we minimize downtime, reduce IT costs, and elevate business productivity as a trusted IT partner.

Role Description

This is a full-time hybrid role for a Technical Marketing Specialist based in Burnaby, BC, where some work-from-home flexibility is provided. As a Technical Marketing Specialist, you will be responsible for creating and implementing marketing strategies, conducting market analyses to drive campaigns, and supporting sales initiatives with technical insights and materials. Your day-to-day activities will include developing technical content, collaborating with sales teams to align marketing efforts, analyzing market trends, and effectively communicating complex technical information in accessible formats.

Qualifications

  • Proficiency in Technical Marketing, including the creation and execution of marketing campaigns and strategies
  • Strong Analytical Skills for assessing market trends and interpreting data to inform decision-making
  • Experience in supporting Sales efforts by connecting technical solutions with customer needs
  • Excellent Communication skills for presenting complex technical concepts and collaborating with cross-functional teams
  • Background in Marketing, including a solid understanding of marketing principles and customer engagement
  • Bachelor's degree in Marketing, Business, IT, or a relevant field
  • Familiarity with the IT or technology industry and its customer base
  • Ability to work independently in a hybrid environment and adapt to evolving project requirements