Senior SEO Strategist

7 days ago

Montreal, Quebec, Canada Cosmetic Physician Partners Full time $104,000 - $170,000 per year

We're looking for a Senior SEO Strategist to lead organic growth across our portfolio of physician-led med spa clinics. You'll own the roadmap for technical SEO, local search visibility, and content performance, building strategies that drive qualified organic leads. Working closely with marketing & content, you'll be responsible for turning SEO into a consistent source of new patients and long-term growth.

Core Responsibilities

  • Set the SEO strategy and quarterly rocks, covering technical health, local pack visibility, and content authority to drive qualified patient inquiries.
  • Lead local SEO: Google Business Profiles, listings management, reviews, location pages, and schema to win in map results for priority services.
  • Oversee technical SEO: site architecture, internal linking, Core Web Vitals, crawl/index optimization, migrations, and QA with dev and UX.
  • Build a high-impact content program: keyword/topic strategy, briefs, on-page optimization, performance testing for service pages and blogs.
  • Establish measurement and reporting: dashboards for rankings, traffic quality, conversion rate, and CPL from organic; share insights and action plans with leadership.

Qualifications

  • 5-8 years in SEO with proven results in growing organic acquisition
  • Deep experience with local SEO at scale and the tools that power it (Google Business Profile, listings/aggregators, review strategy).
  • Strong technical SEO skill set and comfort partnering with engineers and designers on site speed, structure, and migrations.
  • Proficiency with GA4, Google Search Console, Looker/Tableau, and one or more SEO suites (Ahrefs, Semrush, Screaming Frog).

Benefits:  

  • Competitive salary and performance-based incentives.  
  • Comprehensive training and development opportunities.  
  • Access to medical aesthetics treatments at discounted rates.  
  • Dynamic and supportive work environment with opportunities for career advancement.  

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