Search Engine Optimization Specialist

1 week ago


Calgary, Alberta, Canada Imagination Design Studios Full time

IN-HOUSE WEB DEVELOPER + SEO/AEO/GEO SPECIALIST

Part-Time / Contract

Hybrid In-House (Min. 1 Day/Week On-Site)

We're looking for an
in-house
Web Developer with strong
SEO, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and backlinking
skills to help us sharpen and future-proof our online presence.

This is
not
an agency or fully-remote role — you
must live in Calgary
and be able to work
on location at least 1 day per week
at our facility.

DO NOT APPLY IF YOU DO NOT LIVE IN CANADA

What You'll Do

  • Build, maintain, and optimize website pages, landing pages, and digital assets.
  • Lead SEO and AEO strategy to improve visibility on Google, Bing, and AI-driven search engines.
  • Develop and execute GEO strategies so our content performs well in generative search tools (ChatGPT, Gemini, Perplexity, etc.).
  • Handle
    technical SEO
    : performance, speed, accessibility, schema, and site structure.
  • Plan and support
    off-page SEO and backlinking efforts
    (identifying opportunities, coordinating outreach, and monitoring link quality).
  • Run regular audits (technical, SEO, backlink profile, content gaps) and implement improvements.
  • Work closely with marketing to support campaigns, funnels, and lead-generation goals.
  • Track, analyze, and report performance metrics—and iterate based on data.

What You Bring

  • Proven experience in web development (
    WordPress
    , Webflow, or similar CMS; strong HTML/CSS/JS).
  • Hands-on
    SEO and technical SEO
    experience with measurable results.
  • Understanding of
    backlink strategies
    (quality over quantity, domain authority, anchor text best practices, spam avoidance).
  • Strong understanding of
    AEO and GEO
    : featured snippets, structured data, and optimization for AI/LLM answers.
  • Comfort with tools like GA4, Google Search Console, and SEMrush/Ahrefs (or similar).
  • Ability to balance strategy and execution—thinking big picture while getting the details right.

Nice-to-Haves

  • UX/UI optimization experience.
  • Ability to write or refine on-page content for search and AI visibility.
  • CRO (conversion rate optimization) knowledge.

Work Setup

  • Location:
    Calgary, AB.
  • In-House Requirement:
    Must work on-site at least
    1 day per week
    (more if needed for collaboration, launches, or key projects).
  • Hybrid flexibility outside of that in-office requirement.

If you're excited about combining hands-on web development with cutting-edge SEO/AEO/GEO strategy and smart backlinking we'd love to hear from you.

Imagination Design Studios (IDS) and our parent company, Studio Y Creations (SYC), are a Calgary-based design and fabrication studio specializing in immersive themed environments. From pediatric dental offices and children's hospitals to museums, libraries, attractions, and public spaces, we handle everything in-house—concept art, 3D sculpting, fabrication, painting, and installation—to create unforgettable spaces that kids (and their grown-ups) can't stop talking about.

While Working at SYC/IDS You Will Enjoy:

  • Working in a highly collaborative environment with young, fun, quirky artists - we're a bit nerdy, but you'll love us
  • Benefits (health, dental, and vision) - we'll try to keep you happy and healthy
  • Lively, open, and fun workspace - again, the people here are amazing
  • Casual dress code - maaaaybe don't come to work in your jim jams, but we'll let you be you (and let your freak flag fly if that's what you're into)
  • Every second Friday off as part of company averaging agreement - if you're in Calgary for the camping and the mountains, having 3 day weekends
    is the greatest thing to ever exist

Take a peek behind the scenes:

Apply with:

  • Your resume
  • Links to live sites you've worked on
  • A brief note highlighting a project where you improved search visibility (SEO, AEO/GEO, or backlinking)


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