Market Research Analyst
7 days ago
Company Description
BrandSpark is a research & consulting firm providing organizations with clear direction to optimize brand positioning and ignite brand strategy. By developing a comprehensive understanding, identifying, and uncovering contextual insights, we deliver clear guidance. We specialize in brand trust and new product launches, working with brands seeking breakthrough insights, not just data.
Role Description
This is a full-time hybrid role for a Market Research Analyst located in Toronto, ON. The Market Research Analyst will be responsible for conducting market research, interpreting data, generating reports, and providing actionable insights to inform brand positioning and strategy. The role includes a mix of in-office and work-from-home responsibilities, offering flexibility while maintaining a collaborative environment.
Qualifications
- Strong skills in Market Research and Data Analysis
- Experience in developing Data Collection Methods and Survey Design
- Proficiency with Statistical Software and Data Visualization tools
- Excellent Communication and Presentation skills
- Ability to work independently and collaboratively in a hybrid environment
- Bachelor's degree in Marketing, Statistics, Business, or related field
- Experience with brand strategy and product launch insights is a plus
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