Marketing Coordinator, Channel Strategy

**Who we are**

At Scene+, we foster an entrepreneurial spirit that drives our mission: making tomorrow even more rewarding for our members. As a unique joint venture between Cineplex, Empire, and Scotiabank, and a network of partners, we have spent over 17 years delivering unparalleled rewards and experiences.

As we scale and evolve, our focus on innovation and technology is redefining what it means to be an iconic brand that prioritizes a member-centric experience. Data is not just a tool for us—it’s the engine powering our growth strategy and our journey to becoming Canada’s most beloved loyalty program. We leverage it to provide personalized rewards and create meaningful connections with our members.

Joining Scene+ now means stepping into a role where your passion and skills can make a tangible impact on millions of members. With rewards for every lifestyle, we believe there’s always something to look forward to. Come be a part of our journey—create exceptional outcomes, collaborate across teams, and shape the future with us.

**Who we need**

Reporting to the Senior Manager, Marketing CRM, we are looking for a Marketing Coordinator, Channel Strategy who is analytical, detail-focused, and thrives in a fast-paced, performance-driven environment. At any given time, you will manage multiple data-driven campaigns at various stages, using insights to guide decisions, coordinate deliverables, integrate feedback, and ensure consistent execution from brief through to launch. This role offers the opportunity to shape impactful, insight-led communications that reach millions of members and drive measurable outcomes for partners across banking, grocery, entertainment, travel, and retail.
- This is a hybrid role, working five days over a two-week period in the office._

**What's in it for you**:

- Ownership._ Scene+ is a data-driven organization with one of the largest and most complex customer databases in Canada. Our communications are grounded in insights from millions of members and dozens of partners. Every campaign you help execute will have tangible results across the enterprise, helping to shape the member experience and drive partner success.
- Impact. _You will be empowered to drive improvements across channel performance, campaign execution, and operational processes. You will contribute directly to the performance of a nationally recognized loyalty brand, ensuring our messages reach the right audiences through the most effective touchpoints.
- Growth._ With industry giants in banking, grocery, and entertainment as our owners, and partners across categories such as dining, travel, and retail, this role offers unmatched exposure to a wide spectrum of sectors. You will be part of a future-forward team that values authenticity, embraces new ideas, and champions professional development. Whether you wish to grow within Scene+ or expand your influence across our ownership network, this is a place where growth is encouraged and supported.

**As our new Marketing Coordinator, Channel Strategy, you will**:

- ** Develop and execute marketing strategies.** You will leverage data insights, competitive intelligence, and partner knowledge to develop comprehensive channel marketing strategies designed to deliver Scene+ and partner objectives. You will incorporate Scene+’s robust MarTech stack to enhance and scale your strategies, ensuring campaigns are both creative and high-performing.
- ** Think creatively.** You will bring fresh ideas and enthusiasm to engage members in new and unexpected ways. You will identify opportunities to stand out through compelling communication experiences that increase awareness and drive participation in the program.
- ** Collaborate cross-functionally.** You will partner with the Marketing Partnerships team to align on objectives and requirements and secure buy-in on strategies and creative direction. You will act as the hub of the marketing process, working closely with the partnerships, creative, data, and execution teams to ensure alignment and execution across all touchpoints.

**You bring**:

- ** The experience.** You have supported the design, development and deployment of innovative and personalized channel marketing initiatives. You are excited by the opportunity to elevate one of Canada’s most beloved loyalty programs and use CRM data to drive measurable outcomes for members and partners.
- ** The focus.** You are strategic, results-oriented, and proactive. You are comfortable operating autonomously and take ownership of your accountabilities. You are committed to finding creative solutions that align with business goals.
- ** The project coordination skills.**You have experience managing the execution of marketing campaigns or related projects from end to end. You are highly organized, responsive, and able to balance multiple priorities and deadlines. You have a strong attention to detail and can manage deliverables across simultaneous initiatives.
- ** The interpersonal