Brand Manager

who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team

This team sets the vision and strategy for how lululemon will show up around the globe as a running brand. We’re expert strategists, collaborators, and advocates who partner with Regional, Channel, Creative, and Product teams to bring to life product and brand campaigns and run activations globally.

a day in the life

As Brand Manager, you will be responsible for bringing the lululemon brand to consumers around the globe through various initiatives and campaigns, and across a variety of channels. You will inspire, guide and lead collaboration with cross-functional and regional partners to develop and execute integrated global brand initiatives. You are the internal connector within the brand team and the go to person to initiate campaigns that deliver into the brand vision.

responsibilities
- Support Sr. Brand Manager in creating briefs for assigned Global initiatives and driving campaign development process
- Partner with Channel and Creative teams to create disruptive and innovative campaigns that meet the requirements of the brief and are applicable across respective regions
- Responsible for creating the playbooks and guardrails to maintain a consistent voice across all brand drivers that is both locally relevant, reflective of the positioning and lives into the lululemon brand
- Maintain calendar for global guest-facing initiatives, manage budget for all relevant initiatives/campaigns, and manage and track global platform brand objectives and KPIs

qualifications
- Bachelors degree
- 5-8+ years of relevant experience
- Global experience, behaviour and mindset
- Effective and collaborative stakeholder manager across the organization
- Expert negotiator, influencer and relationship builder
- Excellent presentation skills

must haves
- Acknowledge the presence of choice in every moment and take personal responsibility for your life.
- Possess an entrepreneurial spirit and continuously innovate to achieve great results.
- Communicate with honesty and kindness and create the space for others to do the same.
- Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Foster connection by putting people first and building trusting relationships.
- Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.

Additional Notes

Immigration support is potentially available for this role.

Compensation and Benefits Package

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:

- Extended health and dental benefits, and mental health plans
- Paid time off
- Savings and retirement plan matching
- Generous employee discount
- Fitness & yoga classes
- Parenthood top-up
- Extensive catalog of development course offerings
- People networks, mentorship programs, and leadership series (to name a few)

**Note**: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.

workplace arrangement

This role is classified as Hybrid under our SSC Workplace Policy: In-person collaboration is important, and much of the role can be performed remotely. Work is performed onsite at least 3 days per week.

LI-Hybrid